Show WERE SOON FORGOTTEN AFTER DROPPING PAPERS to the business man who thinks the public does not need to be constantly reminded of who he be Is 13 and what he has to sell the often told story of pyles pearline Pearl lne will bear repeating in 1904 this cleaning in material was used by a large percentage of the hot housewives tse of the country and the company spent half a million dollars in advertising that year later this was curtailed and about 1907 it was discontinued altogether as the concern thought that the product was so well known that it did not require further publicity sales fell oft off rapidly rapid lyp but the owners persisted in their non ad ver policy until 1815 1915 when the whole outfit including goodwill was sold for twelve thousand dollars pearline was dead many other products whose names were household words few years ago are a not heard of tody because they failed to keep up their publicity and consequently the public roust must ret rc forgot them thera business men merl member er that new generations generation I 1 are coming comin g along all the time and that buyers must be personally a store just as sold on a product or their fathers and mothers were sold before them the only time it Is ale to stop adver advertising Using Is when one Is ready to go 90 out of business price sun |