Show t OF JAA r pro f SI 4 f irr ir r iT iTI I a 4 T IMPORTED BY BY- BY w q t i s FRANCISCO s b h. h HALF a POUND IF I 0 J t I I C AR 5 We e. e haye av e tIle the he honor r to 0 inn announce ounce to o our patrons in Salt a Lake an anin and andin in th the he many nany tributary towns owns an and cities commencing Monday a and c continuing Tuesday an and W Wednesday the e Formal Opening of Fall Millinery Suits Gowns and Waists for Autumn and Winter Monday an attractive assemblage of beautiful millinery and apparel will tempt you into the c contemplation of new attire Here are gathered the first firs t shoots in the garden of autumn styles captivatingly new and different and most re rea reasonably a priced Animated by a single desire to make this Autumn Opening one of real interest to our customers one customers one that would welcomed be appreciated and welcomed by all all we we will vill offer offer during these three Opening Days the following following- I TEN SOUVENIR SPECIALS I No 1 l Dresses 1 Dresses of Silk Poplins No Women's 6 6 Women's 6 and Misses' Misses Silk and M Ser Serges sS es and Rich Novelty y 25 Wool Woal Astrakhan Coats Coats' new three three- e- e 30 quarter and full length models models and and Materials Materials- Splendid P value at the price cannot be duplicated at But we e are determined to make mak this the most successful suc sac Coat made of genuine Ful Fur Fura a a delightful opening on record therefore we are re going of the rich mingling the and practical le leading ding n y you u in infancy to present these dresses to you at 1975 instead of fancy 3 from prosaic street to fascinating polo grounds 2500 during during our Three Three-D Three Day Fall Opening from train y flying to sp speeding eding auto A coat for every need and the Souvenir Price for three days is 2475 No Trimmed Trimmed 2 2 Pattern Hats The Hats The he most ost 00 instead of 1000 10 authentic styles velvet and P plush plush lush t 1 covered ostrich band and feather an and No 7 Autumns Autumn's Cleverest Suits models t trimmed Wonderfully good values val vat of unrivaled richness in n English ues at 1250 12 50 Serges and Scotch Cheviots S Cheviots Splendid p ten ten- siB 15 You TOIL know and we we know that low price does not did value at constitute value giving Quality giving Quality and Style are what Here are portrayed all the most captivating a o ol of f the really count and count and you will find them both charmingly charm charm- new fall fashions The charming g mo models els now on combined in these winsome little creations and view equal and often eclipse anything in suits at atthe the Souvenir Price for three days instead of 1000 1500 And from this group we have selected fifty l land and 1250 will be suits gaits which are to be sold at the Souvenir Price of No Newest 3 Newest Draped Dress Dregs Skirts charming charm 7 50 ing top peg effects belted honeycombs honey- honey uv No 8 Superb 8 Superb Models in Fall Dresses Dresses- combs ser serges es whipcords mixtures mixtures- AND AND Elaborate confections in practical Biggest values we ever had at SANCO-O SANCO I Corduroys Storm Serges and Honeycomb Hon Hon- 10 Come A personal inspection will tell more than we materials Customary value can possibly Y disclose Really Keally beautiful skirts in the Here are comprised the choicest of the autumn seasons season's most charming models and instead of 7 0 effects representing in ill their entirety the full advance i and the Souvenir Price for three days will be guard ard of the fall styles Each one a style of the 5 5 95 most entrancing loveliness fashioned in the most stylish models and the Souvenir Price for three No 4 T 4 The 4 The e handsomest line of Stilts y youve you've days will 11 be instead of 1000 ever seen of Broadcloths Imported S Ser Serges gf es En English g liah Worsteds Wool All-Wool 30 No 9 Those 9 Tho Those e. e Rich Taffeta Silk Waists Waists- i Poplins Poplins Poplins-at at Exquisite Chiffon Mescaline Messaline and 1 00 New and wo wonderful textiles lend e nd t their heir glories to the Shadow Lace Models Positively charm of the models each striking its own harmony the best values at atThe of fine and exquisite tailoring And instead of asking ing The elaborate beauty and splendor of these superb you to pay the fair price of we will for three effects completely pass ass comprehension When hen one oue days be content with the Souvenir Price of only 2475 reflects that the price is very modestly quoted at it should be remembered also that many of No 5 Trimmed 5 Millinery a a delightful these waists waist's are exclusive and c cannot be obtained 50 elsewhere matter what the price The Souvenir no of Ostrich Plume showing Cocque Price will be instead of on these waists and styles styles styles-at at atIn In millinery there is nothing more beautiful than No 10 Style 7 tyle Hits ts in Waists Waists Stun ai Stun Stun Stunningly i these Ii Hats which ar are shown in our parlors at 1850 stylish novelties l in in New 3 50 and Rich Chiffons Chiffon These are the latest creations from our lr own t work work- wonder at room So that speaks for quality as well as for their Every one a artistic beauty and Parisian tone Wo We V 0 will place Here are some tremendously attractive mo models els in In the thc these Hats for three days within every womans woman's new fall waist fashions which are a feature of our Ul reach the reach the Souvenir Price instead of 1850 will be bc great Opening For or three days the Souvenir Price 1250 is Exclusive c an ano and t o e I s Authoritative r o odi FurS Fur Fus The DRESSMAKING urs S di y e he o e a 0 6 9 ING SALON From the silent t b 6 Headed by Dir Mr Ar Arthur e v tiny thur West Dress Dress- press press- places of the forests maker Designer and the frozen fastnesses fastnesses fast fast- o or r jil Artist of northern nesses Such a service is of utmost ut trot- P plains lairs and seas seas seas- most importance to the tho 1 woman who has her This is the poem of s gown made to order TWO LIVING MOD MOD- MODELS nature and c commerce com corn ELS WILL DISPLAY merce and art that J S the newest fashions in J 0 1 gowns and suits quite This sings itself to you salon has assembled all of the tho latest modes of in in the Auerbach c e Paris and is now pre prepared Garment Section on 0 9 pared to reproduce and o originate costumes to Monday L Tuesday x your our especial orders and Wednesday afternoon Costumes t and for carriage street Autumn show days wear gowns for reception reception recep recep- tion dinner and evening Second Floor wear Conservative prices I n f 1 Third Floor 1 |