Show Advertising Stressed As Educational Force Importance of advertising as a strong educational force was stressed b by Basil Edwards local business engineer engineer en en- in an address oddress before the members members mem mem- bers of the Salt Lake Advertising club at It the chamber o of commerce Thurs day Advertising IS s the result of thought forces that have been put Into action action ac ac- ac tion Uon he explained This living force may have been created in the mind of a merchandising genius such as we find In many of our large advertising agencies in America today rOday and having such a source may become a power in raising the standards of living Jiving of thousands thousands thou thou- sands of families and individuals Further It may cont contain ln knowledge which will enable a I mother to more properly guard the health of her children chil ehll dren by giving them the proper food or medical attention or perhaps suggesting suggesting sug sug- gesting the better types of clothing to tobe tobe tobe be wo worn n. n The positive constructive forces being poured forth in America today today to to- day daj by the various advertising agencies agen agen- cies des through the newspapers and other other oth oth- er cr media will vill have a great and de definite deli deli- i. i nite effect in brin bringing ing the correct state of mind to the American people people peo peo- pIe in m face lace of the present depression depres depres- sion sian Following his address Mr Edwards conducted a discussion on advertising in which the members of the club took par part |