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Show r . h F "b I 'TTOKISH , I f -25 g ' BLENDS I 3 , ( 1 j f -20 ;3 " 1 :: S 1 STRAIGHT j i I r y sty "OH h v c J ii ,1 --0 1 f - 1 STRAIGHT I" - 1 I L-4-'-: SI P TURKISH ; A -fr I : ri ; i llMlI " llililliiiillii .: .. :L!i.7L-L.jj mM j P ltsaauu,. i L-EEsasasswH"! Chart NO. 1 f. S. Internal Revenue figures show cigarettes Chart No. 2 Turkish blends are so popular that their sales to be gaining in popularity much faster than almost equal the combined sales of the other any other form of smoking. two kinds of cigarettes. Are you l lormal Smoker? This Fatima advertisement may help you find the type of cigarette ciga-rette you will like, whether it happens to be Fatima or not "TT THICH one of the several forms of j; lj isH tobaccos in blends Every man's taste is his own and it is, of W smoking will give me the most Then alone of various proportions ; course, rather ridiculous to find some cigarettes a ivi c and Fatima was the iVw actually claiming to suit pleasure and solid comfort? came the first one of this type. , the taste of every smoker.. That is your reel question. uJ "Turkish blends" I 1 Fatima makes no such blend seemed to be the smoke 11 may claim. But you owe it to And you can answer it best if you clas- ' ' that this country had or may not yourself to try Fatima, the sify your smoking likes and dislikes if been waitinS for- be Fatima Lou"t " ! tthe.,whle , . . . . . . . Look at the increase during recent years Turkish blend family, be- you know whether your smote taste is, , 3 ? , c A -4 J . shown on Chart No. 1, and notice the tremen- 5 ' fore you decide on your or is not, normal, or like that of most men. doug difference in favor o blends on Chart final steady smoke. o Ai c a. j. c j i No. 2. This is the only cigarette above the cheaper So the first thing to find is the normal ' . , , - , ., ,. tt . , , , . , , There is no doubt about it the normal brands that has ever won a tremendous, smoke-taste. Which smoke, or type of smoke.taste goes straight for c;garettes-and nation-wide popularity. smoke, do most men prefer? for those of the Turkish blend type. Fatima's sales nearly double those of all the straight Turkish cigarettes combined; and no jT" I As between cigars and i. Perhaps you are a Turkish other cigarette costing as much Us Fatima has All Signs cigarettes, Chart No. 1 tells R blend smoker yourself. If even one-half of Fatima's annur.1 sales. b the story the cigarettes uul not.your first step towards Even at leading clubs and hotels and' at the point have a walk away. taste IS checking up on your own fashionable resorts such as Palm Beach and one way This is not merely be- your own smoke-taste will be to dis- Atlantic City, Fatima is today outselling the I cause the cigarette is, as continue your straight fancy, expensive, straight Turkish cigarettes medical men have proved, L : Turkish or straight Do- wh!ch formerIy enjoyed leadership among the mildest form of smoking. Nor is it wholly mestic cigarettet long enough to give the smokers with plenty of money, because of the cigarette's cleanness, conveni- blended cigarettes a fair trial. ence and moderate cost. Beyond question, it , Ifgs ig quUe naturaiy0Ur taste is unlike is due very largely to improvements in the that of thg majoritV) you wm, of course, go No, Fatima does not claim to suit every one. types of cigarettes. back to your present cigarette. But its big sales and high standing indicate Until about 30 years ago most cigarettes gut do not do this that this cigarette does come were of straight American (or Domestic) to- simply because your nearer than any other to meeting bacco. Then cigarettes of Turkish tobacco rst two or three What the the "normal" tase. were introduced and the business took quite blended cigarettes do .The reason may be that Fatima a jump. '-tgg&L not ring the bell. There Army DOCtOrS contains more Turkish than any But these clean, mild, short smokes did not are some pretty bad, as smoke : other Turkish blend- This would really strike their frait until "Turkish blend" well as some wonder- . mean, in other words, that instead cigarettes came on the market. These are fully good, Turkish omaToZ tS cigarettes containing both Domestic and Turk- blend cigarettes. 8 the U. S. A. were trained for over- I . ' I seas service, Turkish blend ciga- t0 llttle as ln the Poorer Turkish rettes were almost the only kind blends, Fatima's famous blend EJ m 'a tt fTF f smoked, incidentally, Fatima was contains just enough Turkish i If II fW far in the lead from first to last. just enough to taste right and just I fc- 'j j f 1 ' K enough to leave a man feeling Jjhi. JiiL V .twJ.-A, right even after smoking more ' r -t i jr' an usual- oA Sensible Cigarette NOTE: Fatima contains more Turkish than any other Turkish blend cigarette Ccpyrisht, 19 10, Mrrsett ft Myers Tobacco Co i iiiiiiihi iii inn r in nun i mi ii iiimiii i ii ii ii i in ii 1 1 in m 1 1 u i mi 1 1 i ;' l want to meet every bricklayer in Salt Lake. I am in New York now, 7' but m be back about Au-51 Au-51 ?ust 10th. partner 1 ; is WXr on Ma the Prosperous Pool hall and drink joints in Col- ton. Utah, for sale. Good 3ance to buy right now. Answer f FRANK T. MURATA, s Colton, Utah. J ii. |