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Show rt'F Kl I I BTfN HNf.H.VM IT AH Army Morale Head Frederick II. Osborn of New York, who was nominated by President Roosevelt to be brigadier general in command of the army's morale branch. He succeeds Brig. Gen. James A. Ulio. Osborn is well known in financial and industrial circles. mmmmmm'mmmmmZZ 4 New U. S. Submarine Launched ...... I -- ; if' ''lii Soundphoto of the new $3,000,000 submarine Gato, as it slid down the ways at New London, Conn., after having been christened by Mrs. Louise Van II. Ingcrsoll, wife of Rear Admiral R. E. Ingersoll. The new under sea craft Is 300 feet long, and Is one or 11 being built at New London to supplement the navy's submarine fleet. .AVIATION cnaurltiotanryof cigete of smoking tobaS? first as a gift ,SSy show that inPAa CorP3 and ' stores (where thl? Prince AlbertIS number one gifts $J Sam's services.-A- dv XFuflerP By JERRY LK Old Doc Wiggins wedd man Is rich who't goti: pocket." Which reminds me o your vitamins. Folki t all; it any one of then! the old vitality it punt: that's why this dellcle KELLOGG'S PEP, lit lor It's an extra-goo- d nc two vitamins that in many meals Bi (mdU' PEP'S a Jim-dan- tut too. Why not have Ittoc Just Jfcnoo you'll 10tt: PtrstrvhtttttsUi 4i to 1S tkl Mariana Ui MIDDLE-- ; WOMEN i HEED THIS ADV are helpd" fMK m jugmmduw ft 'jfi.T lartowooa V3 rV bythUperal --M "it11 JN pound-- W Over60Vears.PlnlUiamW mad especaUylf W helped thousands to weak, nervou. fedtop functional disturbance- - WNU W . Mm1 H OTE BOI5 BOISE, nAl Largest & fuUy appointed" fireproof h.te fc, e.ted to heart ernmental d bBSU trict. EXCELLENT MODERATE M MANAGIMINT 0 V ITnie (Tater Winchell is on tempo-rary active duty with the U. S. navy hit column is being conducted by guest columnists. This week's is written: By 'Believe It Or Not' Ripley. The first gossip column the statue of Pasquino, a witty barber, was set up in Rome and contribu-tors pasted satirical and witty com-ments on its base. Thus columnists were born. The first war correspondent was George Wilkins Kendall, who re-ported the Mexican war (1846-47- ) from the battlefield exclusively for the New Orleans Picayune. By means of a special pony express, he was able to scoop all other papers and the war department as well. A newspaper printed on cheese was published in Gouda, Holland, about 1840. Since the cheese could be eaten, the Dutch readers were said to be in the habit of "swall-owing" anything. A French newspaper published on a large handkerchief was another curiosity, which did not at all star-tle Paris in the eighties. It was the origin of the "nosey" press. Another publisher in Brussels, Belgium, had an idea. He printed his paper on rubber sheets, to en-able the ladies to read it while taking a bath. And the "Blanc sur Noir" white on black was a French innovation re-versing the usual order by printing its news in white letters on black paper. And talking of news, the French "La Presse Prophetique" was published for the purpose of giving the news of next year. It was not a success because it was published in hieroglyphics. When the newspaper business was in its infancy, the reporter was called "an emissary," the editor "a register." "The Romios" of Athens is a daily paper published in verse. The German news-papers have recently discarded question marks from their headlines, because one editor of Essen, Ger-many, was sent to a concentration camp. By mistake the headline "Hindenburg Congratulates Hitler," was provided with a question mark instead of an exclamation point Suicides are banned from Turkish newspapers. a When I used a picture of the em-peror of Japan in my Believe It or Not cartoon, the Japanese ambassa-dor in Washington made a very ur-gent telephone call to me. He re-quested that if a picture of the em-peror must be used, then it was of the highest importance that this pic- - ' ture be printed on the front page of the newspaper, because it is a Jap-anese law that nothing must appear over the Supreme Portrait of the Son of Heaven. I explained to him as gently as I could that this rule cannot be followed in America. His Excel-lency thought for a minute, and then he suggested that I place over the cartoon a printed admonition to the American public not to set down any objects - such as drinking glasses, pots and pans, etc., on the picturel He was greatly disappoint-- ed when I explained that the Amer-ican public will not be restrained by any such printed admonition. The Japanese newspapers carry on their staff a special employee called the "prison editor." He is Paid a salary for taking the rap in case the newspaper is fined or sen-tenced to jail. In such a case the prison editor (whipping boy) goes to ,jai without interrupting the even tenor of the newspaper. he Japanese press law provides jjail for the offense of "belly trea-- : son" another word for "secret dis-- i loyalty" of the paper. Aglait Hltmanortut (Pages for Everybody) is the title of the Es-kimo newspaper published at Nain. Labrador. It is published in the winter only, because in the summer its readers have no time to read, be-w- g busy with seal and fishing. The oldest newspaper was recent-5.scv"e- d in 0sti. "aly. It was in 58 B. C. was engraved LT,? UPn 8tone and contained following news items- - Jate) 7 days before the calends CutV (JUoly 24)" In the land of Harvested boys and 40 girls. 500,000 loads of wheat Supphed 500 labor steers !haS!rlthKe1"Ve Mith'rldatesfor i aSemed against the spir-!t- s of his Master. Repaid 10 000,000 sesterces for which there is no need. C 'eal 'ath f newspaper, S Se'Lst Tme newsnanc. L her hbhUSrSS b Educing under S rf "papers totally Tbl r? Propaganda Ministry. Public --S Propaganda and mm (Released by Western Newspaper Union.) WE, THE CONSUMERS, PAY THE TAX OUH LEGISLATIVE bodies -lo- cal, state and national would have us the Toms, Dicks and Harrys of America believe the greater por-tion of the taxes ther levy is collect-ed from the corporations. If we be-lieved that we would not object so much to extravagance in govern-ment operation. In a factual survey of 165 cor-porations, made by the American Federation of Investors, it was found that these corporations had paid a total of $2,565,356,532 for taxes In ICO. The tax collector took that amount out of the pockets of the 165 cor-porations. These corporations In turn took it out of the pockets of the ultimate consumers, and we paid it in the form of an increased price for the merchandise and serv-ices we purchased. The corpora-tions had to pass along the tax col-lector's bill if they vere to continue In business and povlde Jobs for their 3,490,801 employees. They could not have taken it from their 5,888,689 stockholders, the people who supplied the money to create the 3,490,801 Jobs, for the total divi-dends paid were only $1,247,358,722, or less than one-hal- f the amount of the tax collector's bill. Had they attempted to take it out of the pock-ets of their employees, it would have meant taking from each one an average of $735. The only practical, or possible way was to get it back from the consumers the Toms, Dicks and Harrys by including it in the price of their merchandise, and we, In the end, paid all of it, and then some. The "then some" was the taxes paid by the wholesale Jobber and the retailer. They, too, if they were to remain In business, had to pass on to the consumer the amount the tax collector took from them, and we paid it. Such are a large part of the "hid-den taxes" we pay. Our law mak-ers tried to cover them up, and they succeeded for a time, at least with a percentage of the people. They realize that to levy a direct tax on the consumer of an amount equal to the indirect tax he now pays would arouse a protest ex-pressed through the ballot box. They are trying to fool all of the people alL of the time, but will find it will not continue to work. Either in the form of direct or indirect taxes, the consumer is to-day paying close to 3 cents to the tax collector out of each dollar of his Income. He is working for government nearly one-thir- d of his working time. The taxes of those 165 corpora-tions for 1940 amounted to $585,518.-63- 4 more than in 1939. There will be a tremendous jump in 1941, un-der the nt'Av tax law, and again we, the consumers, will pay it all. ADVERTISING VALUES FOR RURAL MERCHANT THE LARGE STORES of every metropolitan center demonstrate every day the value of intelligently used newspaper advertising space. To insure that intelligent use, thes stores employ the best expert ad vertising talent available. They pay large salaries to advertising managers because they know the "how," "when" and "what" of mer-chandising advertising. These advertising experts cannot, if they would, hide their talents. They must display them each day and in each issue of the newspapers in which they buy space. Every day they offer a lesson in effective merchandising advertising. By a day-to-da- y study of the copy they produce, rural merchants can learn the "how," "when" and "what" of effective advertising. If, and when, the lessons are applied to their own merchandising problems, the rural stores will find how much effective newspaper advertising will do in the development of home-tow- n patronage. A study of the day-to-da- y adver-tising of the larg city stores will show the rural merchant the "how" of advertising and "when" to ad-vertise "what." Such a study will make of the rural merchant an ad-vertising expert. RAISE WHAT WE CONSUME W. C. WEBBER, in the North-east Johnson County Herald at Over-land Park, Kansas, proposes that America encourage the raising of all agricultural products we con-sume as a solution of our farm problem. If all of America's rural newspapers would support the plan, it would provide a solution for the American farm problem. WE, THE PEOPLE THAT WE, the people, own Amer-ican industry is illustrated by a sur-vey made by the American Fed-eration of Investors covering 165 industrial and service corporations. For 1940 the total assets of these 165 corporations amounted to $4,974,942,130. Their 653,815,300 shares of stock were owned by 6,360,000 stockholders, an average of 115 shares per stockholder. Legisla-tion that injures legitimate business in the United States is legislation Injurious to ourselves. vt . .i ifr t Washington, D. C. TANK BUILDING PROGRAM There was a good reason why Lord Beaverbrook, dynamic min-ister of supply, listed tanks as the No. 1 objective of his visit to the U. S. He flew over largely to try to persuade our army chiefs to lend-leas- e him the major share of our growing output. There is sharp division in the army over this. Armored unit com-manders have been champing at the bit for the tanks now beginning to roll off assembly lines. They need the equipment not only to train their men and officers but to keep up morale which sags when mod-ern war machines are missing or simulated. Buck privates to generals have griped over being forced to "play at soldiering." This was one of the main causes for the strong senti-ment among citizen soldiers against extension of their year's service. They could raise no enthusiasm for continuing to train without equip-ment. On the other hand, the general staff believes that it is far more vi-tal to the immediate security of the U. S. to let our tanks and other armament help hold off the Nazis 3,000 miles from our shores. The strategists contend that a U. S. tank is performing infinitely more valuable service knocking out Nazis on the torrid deserts of North Afriia, or the bloody steppes of Rus-sia, than using up oil in a training camp in Texas. They favor send-ing most of our new tanks to Britain for the present, and Beaverbrook's mission is to clinch that argument. British Nerd. The British need for tanks, par-ticularly for the latest type, 32-to- n medium tanks, is extremely urgent. It was lack of these that caused the rout in Greece and prevents the British from taking the offensive in Libya and on the continent. Also, without medium tanks the British would be in desperate straits should Hitler make his feared overland move into Spain and Portugal, across the Strait of Gibraltar and down the Atlantic coast of French West Africa to Dakar. Thanks to the U. S the British are well supplied with light 12-to-n tanks. So far they have received about 500, together with spare parts. These light tanks have given a good account of themselves. They are superior to similar German and Italian types. But mounting only guns and lightly armored, they are no match, as Greece and Libya have proved, for medium Axis tanks. STEEL SHOWDOWN The OPM and the steel industry finally have taken drastic steps to regulate supplies and increase ca-pacity, but it took all kinds of nag-ging by the government to get them to do it. One of the most spectacular of these nagging sessions took place in the OPM board room recently and was attended by Eugene Grace of Bethlehem Steel; Tom Girdler of Republic; Ernest Weir of Weir-to- Irving Olds, new head of U. S. Steel, together with Ed Stettinius, the old head; Leon Henderson; Knudsen; and representatives from the army, navy and maritime com-mission. The steel manufacturers immedi-ately put the government represent-atives on the defensive with the ques-tion: "Well, what do you want us to do? Cut off all steel to the con-sumer?" Price Administrator Henderson re-plied that such a curtailment would be disastrous, that steel to the con-sumer could not be cut off right away. Other government represent-atives hemmed and hawed. So did the The meeting got nowhere. Finally Admiral Emory Land, rel-ative of Lindbergh, but no believer in his views, got up. Land, chairman of the maritime commission, is a close friend of Bethlehem's Eugene Grace. But looking at Grace and the other steel manufacturers, the admiral gave them a dressing down he might have given to his own sailors. "I've been listening to you for two hours," he said, "and I'm fed up with it. I don't know what the fault is, or whose fault it is. But I do know that the shipyards are four to six weeks behind because they haven't got steel. And I also know that if you fellows want to, you can correct that shortage. "You've been talking about ex-panding your plants. Now if you mean business, instead of talking about it expand." Next day the steel manufacturers announced their plan to build new factories and expand productioa CAPITAL CHAFF White House press secretary Steve Early kept it to himself, but pri-vately he was sore at the bungling of Churchill-Rooseve- lt press rela-tions. If they had left it to him, the result would have been different. American editors resented the fact that first news of the meeting broke in London. A lot of other Ameri-cans resented the idea that news about their own President had to come via the British censor. Boose- - velt himself, not the British, was to blame. Death and 81, Death, so called, which makes men e a third of life is passed Byron. Confer With FDR L. II. Korndorff (left), president of the struck Federal shipbuilding company, Kearney, N, J., who was called in by the President for a conference with a view to bringing about voluntary resumption of ac-tivities in the plant. Myron C. Tay-lor, retired head of U.S. Steel (right), accompanied Korndorff. Arms Abrasives Plant Destroyed by Fire The FBI has started an Investigation of the fire which totally de-stroyed the Exolon company abrasives plant at Blasdell, N. Y., which was engaged in manufacturing defense materials. The fire caused dam-age estimated at more than a million dollars. Fire apparatus from Buf-falo and surrounding suburbs helped fight the flames. Above is view of the ruins. No Bottleneck Here but Tberc Will Be HmHmwtl flip JMkV.tJMft Cork the stuff you find in bottlenecks 1,000 tons of it is shown piled up on the deck of the Portuguese ship S. S. Pero De Alcnques as she arrived In New York harbor. In addition to the cork, the ship brought 14 passengers. Cargo, exclusive of passengers, is for use in the national defense program. Welcome to Iceland rim zj III XJh-,J'- " ,4 v Tbc C. S. marines were greeted heartily by the British garrison in Iceland. Among the first official U. S. navy photographs from Ice-- ! land is this one showing Private1 R. C. Fowler of Venice, Calif., be-- ! ing welcomed by Gunner Harold Ricardo of Somerset, England. Tasteless, Thonjt They never taste r. drink; they always tali think. Prior. Led by pssiotl A jealous woman W thing her passion suggest New Economic Defense Council . i ir-w , W'i-- - f III'" ''A Ml A linniitMfWiwr; JUat VyfeiiOnn t. f i mi limn n n r 1 Members of the President's cabinet, and their representatives, hold an organization meeting in the office of Vice President Henry Wallace, forming an economic defense council. Seated, left to right, Henry Mor-genth- Jr., Frank Knox, Henry Wallace, Henry Stimson. Standing: L to r., Francis Biddle, Jesse Jones, Dean Achcson and Claude Wickard. Draft Wins by 1 Vote "7'" Wti':,,.:-'-,::-::- I, A lm-:- -y- r: :'ymS$- - 7i h i i iky4 V--d Mi w' 20?ytha TrSm f ne 203 to tension pX th bill. rt.w,-- " ' Ky.) who P' y Rep. Short .MowtCSr |