Show ANOTHER suggestive SLANT AT ADVERT ISINGS WORTH public utility companies will spend for advertising ver this year here in this news item is food for thought states a recent issue of the manufacturer it makes one wonder if there are still reactionaries who insist that advertising ver is useless and a waste of investors money statistics on the strides that advertising expenditure and space have taken would be of tremendous interest to the student of modern industry and business in the past twenty years it has unquestionably doubled itself many times through the various mediums advertising and publicity have grown to proportions where they are among the greatest forces known for furthering progress and forwardness the recent unprecedented growth of the public utilities are directly traceable in a large degree to the effect of wide and intelligent advertising far from being a waste of investors investor sy money it is a safeguard in that if the company or product advertised is honest and worthwhile worth while that com banys business or sales will increase in direct proportion to the amount of advertising progressive business is learning that the only thing better for business than extensive advertising is more extensive advertising plus a good product or service |