Show I Standard an ar F Furniture ure Company o m an Adds s Another Chevrolet Truck rue J THE HE utility of f the light truck in the delivery deli field is is well attested to b by the bc fleet of If power ver wagons constantly kept in service by the tho Standard Furniture company company Last week Meek the new nc newton 3 ton 4 ton Chevrolet shown herewith was a added purchase being made fr from 1 the Chevrolet Motor r Sales company L E. E First South street I jt t. t 1 I. I i 4 C hJ r t N S. S 9 p A b ft f t ti 4 S S 5 1 tP i a aN I v aL aLS r f L 7 rr S 4 Usually the firm that buys buY's a a. L truck has only in mind the thc great possibilities tics ties of of ot the samo same in a business wn way That the truck possesse far greater po potentialities potentialities po- po than mere service ger is shown I b by Manager E. E R R. Erwin I of the Chevrolet Chevrolet Chevrolet Chev Chev- rolet Motor Sales company In commentinG commenting commenting com com- on the delivery of ot the now new Chevrolet three Quarter ton truck to tho the Standard Furniture company who said The Tho advertising value of ot owning a commercial car Is s Important I The use uso of or a truck or a light delivery de delivery de- de I livery car adds to the prestige of or any house It reflects progressive o policies and up to date dale methods It places the owner as one of ot tho the leading merchant mer mer- chants chant In addition It Is constantly carryIng carry- carry in Ing Ino tho the merchants merchant's name namo to all sections of the ot-the the community It Is a constant reminder reminder re reminder re- re minder making a definite impression on those he ho w wants as ag new customers Wherever Where it goes and Its Us territory Is unlimited it heralds the individual al personality of ot the house it Il represents It as truly reveals business chu character as tho the show v window ow but reaches more people I Not only In appearance does the commercial car indicate character Its i efficient and economical utility and Its Ita capacity for improved service to customers customers customers cus cus- are common knowledge ledge and tho the merchant who avails himself of ot these advantages commands popular respect In addition his motor delivery i tem represents to all who see lee it a L substantial substantial substantial sub sub- investment in In support of ot his Ideas This Is the courage of oC conviction conviction conviction tion best understood and appreciated by the tho business and financial men In his 1115 community And such a demonstration of ot his ambition to keep in the tho front rank of or progress Is Js an indication not only of or his constructive vision Islon but of ot his readIness readiness readiness read read- I iness at all times to adopt and capitalize cap cap- capI I still other progressive e projects The commercial car is a tangible asset therefore over O and above its I Ion own o intrinsic value and tho the value of or Its I utility It ma may be regarded as a aBort sort of oC business rating seen een and respected everywhere as a hall mark of ot mod modern rn business efficiency |