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Show I THINK IT OVER I, What one product is the most necessary to the well-being and comfort of al- I most every man, woman and child in the United States? ., 1 On what one mineral do the industries of the country in the last analysis abso- y. lutely depend in order to keep the wheels of commerce moving? The answer, as everyone knows, is GOAL The Iron County Coal Company I has Just bene organized. The properties upon which the company predicates Its initial of- R ferlng of stock to the public is based upon official reports of the UNITED STATES GEO- 11 HJOG31C5AIL SURVEY. They are situated 2 miles from the main street of Cedar City, Iron U County, Utah. They lie approximately 500 miles from tidewater. The Iron County coal de-; posits are the only fields contiguous to the SALT LAKE RAILROAD with over 800 miles H of main line. Coast Transportation Companies are ready to contract for as much coal aa ' I can be delivered, for the needs of trade are enormous. ' 1 s I MANAGEMENT. I GOOD, HON1HST, CONSERVATIVE MANAGEMENT Is the PREREQUISITE to the sue- B cess of any given enterprise, and peculiarly applies to the mining industry. FRED W. WEBB, the president and general manager of the IRON COUNTY COAL COMPANY, Is, not only a I successful business man, but he has gathered around him bankers, financiers and business H men who have the utmost faith in his ability. Under his direction, the group of men who organized the company spent, months of lime and many thousands of dollars proving up L, I the GOAL tonnage, figuring the profit that wilj accrue from mining operations, securing ten tative contracts from various industrial and steamship companies in order thoroughly to fl convince themselves of the great merit of the proposition before inviting the publio' to share in the great money-making opportunity that looked so promising to them. As CONSULTING CON-SULTING IBNOINJEIBR, Mr. Webb and his associates secured the services of WILLIAM PET-" PET-" KRSON, UTAHIS STATE GEOLOGIST, and Professor at the Logan Agricultural College, as Consulting Engineer. MR PETERSON made a keen, careful, comprehensive examination of the properties. He not only reported glowingly on the wonderful potential possibilities ot the OOAL FIELDS, confirming the estimates of government engineers who have made various examinations for the UNITED STATES GEOLOGICAL SURVEY, but he has taken a personal interest in the company and is one of the BOARD OF DIRECTORS. THE ONLY SPECULATION, that presents itself to the purchasers of stock in the B IRON COUNTY COAL COMPANY. 1 I is that of MANAGEMENT. That is adequately met by the care taken in choosing its I BOARD OF DIRECTORS. The tonnage is on the properties. The transportation facilities 1 are adequate and will be greatly improved Immediately. The demand for COAL cannot be I supplied, and the conservative, business management that the company now has, assures to I its stockholders a great success. For these reasons the stock of the IRON COUNTY OOAL COMPANY at 25 CENTS A SHARE. Is not a SPBOUILiATTON. it Is a real (BONA FIDE INVESTMENT, with remarkable speculative specula-tive features based upon the intrinsic value of the properties. The tonnage of coal estt- '' mated by United States Government officials and confirmed by nationally-known geologists , and engineers, in the IRON COUNTY COAL FIELDS, to which the property of the company . holds the key, staggers the imagination. It amounts to TAMO BILLION TONS. GIVE US MORE COAL Is the constant cry of every home and factory in the United States today. You can" DO ' V . YOUR JBIT by thoroughly INVESTIGATING these enromous coal deposits that lie at your r very doors. After that investigation, you will be OONVINCIED, as has been the directors ot the company, of the wonderful merit of the properties. ; , ) ': PROCRASTINATION may rob you of an opportuity to participate in the profits of an idustry that stands fore- most In the United States. On production of COAL depends the very life blood of the nation - Take advariage of the possibilities of a coal investment -NOW, at least to the extent of mak-' lng careful, considerate Investigation of the merits of this enterprise The company makes A no flaring, flamboyant promises. It does not de sire a dollar from anyone until after he has V - convinced himself of the wonderful merit of the properties and of the honesty of Duroose of 1 1 "' the management. THE OFFICIALS OF THE COMPANY are convinced of that mrlL YOU CAN BE and YOU SHOULD BE. It is almost YOUR (DUTY TO INVESTIGATE Tl 5E ' ' BTAJTB.M1BNTS OF THE COMPANY, for every home in UTAH NBHUS THE COA1L. and the crying need of the country today is for COAL, COAL, COAL, and still more COAiV 1 THE COMPANY COURTS THE FULLiEST INVESTIGATION. It will rfv7 every aid "' and effort to supplying any information requested. The salient feature of the investment '. , INEXHAUSTIBLE 8UPPLY. , EA8E OF ACCESSIBILITY. DEMAND CREATED THAT CANNOT BE SUPPLIED. CLOSE PROXIMITY TO TIDEWATER AND THE GROWING SOUTHWE8T MANAGEMENT THAT CANNOT BE EXCEEDED IN HONESTY AND CON8ERVA-TI8M, CON8ERVA-TI8M, 'Whether you desire to buy any stock in the company or not, IT 13 YOUR DUTY a EE? aKKwt AT YOURTODOlT 10 ,,?Ve8UKat the8e IRON OOUNTY COAL FIELDS THAT THEY WILL STAND THE BROADEST LIGHT OF PUBLICITY - J11 out the COUDon be,ov &nd secure this AniCH-TO-ra&DESIRRD INFORMATNOV n4 DO IT NOW. WHY BE IGNORANT, even though you may no? iW deslrY u TinveS vJ, will upon LEARNING THE FACTS. nV68t- Ycn IRON COUNTY COAL COMPANY, Suite 408-9 Continental Bank Building, -Salt (Lake City. Gentlemen: Please send me without obligation on my part full particulars regarding regard-ing the IRON COUNTY COAL FIELDS. - Town State Name - ' I Street or Box No H IRON COUNTY COAL COMPANY I Suite 408-9 Continental Hank Building, I SALT LAKE CITY, UTAH. 1 These Firms are Advertising In the 1918 "METAL." IS YOUR FIRMT Citizens' Coal and Supply Co. Copperfield Coal Co. Palace Confectionery & Grocery. Bingham Coal & Lumber Co. Canyon Confectionery. Golden flule Store. Citizens' State Hank. Modern Tailoring Co. i. Selvln. S. J. Ulays & Co. Bingham 'Mercantile Co. Royal Candy Co. H. Geffen. Jim's Place. R.G.Bee. M. L. James. The iParamount-Princoss Theatre The .Bingham Hotel. Bingham Livery & Transfer sCo. Miner's Mercantile Co. A. W. iLubeck. The Kenyon .Hotel. Salt (Lake. Bingham k Garfield R. R. Co. Utah Power A Ught Co. Patronize Our Advertisers. ' It Will Pay You To. They Patronize Us. A vimt to Salt Iike City 5 j in not complete uiiIchh J you have a ( Big Swim i ! AT IKK f 52 Mi Kroalir Jj Two b's natural hot au'phur , watarpooli. Lady and Can- 1 f; tlamen attandjnti 1 HATH AN I) li l: 1 t it ) im i i i i t'ali i in s'n siaJlisiiiiii ura vi inTui siifl'isif 111 ' |