Show more power and economy in in 1952 buick 44 P I 1 11 77 I 1 00 awl a X A r M ut r buick buicko a popular four door riviera sedan in the super series incomparable in the medium um priced price field is is presented here ht i its new 1952 styling important new exterior styling changes and exquisite new interior appointments lend a new note of elegance and beauty to the super new for 1952 are the sweep spear and rocker panel moldings mol dings rear fender ornaments and high luster stainless steel cheel heel covers estered as an option A new high arc rear deck lid raises the silhouette of the rear section and provides seven per cent more room in the luggage compartment the riviera sedan is iq mounted on a 1251 z inch wheelbase four inches longer than other models in the super series which gives additional roominess and comfort it is powered by the high performance F fireball engine which de horsepower with Dyn new and bigger front wheel brakes for greater safety are features on all 1932 1952 bhicks FLINT MICH buick today introduced its 1952 line of cars and turned the spotlight on its new Air power carburetor described by buick engineers as the greatest improvement in tion in a decade the 1952 line freshly re styled inside and out includes 16 body styles in four horsepower ratings and four wheel wheelbases bases eight models are offered in the special series and four each in the super and custom built series the new cars will go on display in in dealer showrooms show rooms saturday jan 19 the new four barrel Air power carburetor which is featured or on the only tops the list of engineering improvements for 1952 this carburetor along with a L change in mani folding ni and an increase in the compression compre assion ratio boosts the horsepower output of the fireball eight en pine gin e to and improves gasoline mileage and performance throughout the entire speed range the compression ratio has been increased from 72 to 1 to 76 to 1 power steering which takes most of the effort out of f iriving is offered as an option on n th the new and bigger front wheel brakes ar are featured on all models 1 improvements in body and engine mountings and insulation plus an even more generous usa of sound deadener make all 1952 bhicks quieter adding to passenger comfort we believe these improvements coupled with our new styling features make buick the outstanding car va e tor for 1052 1952 said ivan lii L wiles nt f general manager ma a of buick buic k and vice ic e president preg ident 0 of fv G general c n motors style wise the 1052 buick is new from every angle new rear fender ornaments smartly styled in chrome and a higher arca arc rear deck lid on the super and series raise the silhouette of the rear section the new trunk lid provides seven per cent more room in the luggage compartment rear fender ornaments also air featured on the special series A re styled bumper grille corn com that retains that low road auping hugging effect characteristic of buie buick styling and handsome new sweep spear moldings mol dings add fresh beauty to the overall appearance pe arance of the car stainless steel rocker panel moldings mol dings previously featured on the only have been added to all series new high luster stainless steel wheel covers embossed with the buick emblem in the center add a further touch of f distinction to the 1952 line new and bigger front wheel brakes designed for greater safe ty 11 give more braking capacity at points absorbing the greatest braking load the width of the front brake linings on the super and special series has been in increased one half an inch to inches on the the width of the lining has been increased to 22 2111 inches and the thickness has been increased 33 per cent all brakes have fut ar r riveted linings for longer life all cars in the super and cial series are arc powered with tim tl 9 h high i g h performance F P valve in h head e ad fireball eight engine which develops horsepower horsepower orse power with Dyna Dyn now Dyn danaho v which now tim has the unqualified approval of more than buick owners continues as standard equipment on the and optional on the tha super aper and special buick easy eye glass which reduces road glare lare i is s offered as 03 an option on all models numerous changes also have been made in the interior appointments of the 1952 line featuring many distinctive two tone combinations in both leather and cloth steering wheels in red green or blue to match the interior colors are featured on five models in the roadman ter and super serks |