Show the richfield reaper published every thursday at richfield Rich HeId utah JOSEPH L ASBURY editor and publisher advertising rates display per inch readers headers lac per line entered at the Post postoffice office at richfield utah second class matter member of the UTAH STATE PRESS ASSIN and NATIONAL EDITORIAL ASSIN cb chiw Y ca vz iw q a do ra V amia uM iA IN ANSWER TO A LADYS LETTER A lady writes to say that she does not understand why an 8 cylinder car does not cost more to run than a car with fewer cylinders she refers to my statement that our ford V 8 develops more power on a gallon of gas than any car we have made the use of 8 cylinders does not mean the addition of two or four extra fuel consumers it is not for example a 4 cylinder engine multiplied by two our 8 cylinder engine takes the fuel supply of an ordinary 4 cylinder engine and divides it eight ways and why by reducing four larger explosions into eight smaller ones we get engine smoothness and quietness eight cylinders indicate the way the gas is used not the amount it is just the difference between going upstairs in four long jumps jumpp or in eight ordinary steps two things use up gas bad engine design and useless car weight besides having an engine that gets a high percentage of power out of the fuel the ford V 8 has a light strong body and chassis so that no power is wasted in moving excess weight the only extravagance about the new ford V 8 engine is in the building of it the extravagance is ours the economy is yours of needs clearing up an economical the whole question car economy car gives economy all round price operation upkeep all play their part if what you save on gas you lose elsewhere that is not economy As to upkeep our dealers say that in recent years the improved quality of ford cars has cut down their repair business 50 per cent As to price with quality judge for yourself As to economy here is the record of a stock car three weeks out of shop in oklahoma on a run of miles at the rate of 1000 miles a day the ford miles per gallon of gas not a drop of water was added to the radiator the oil was changed once in 1000 miles that should answer a lot of questions july 1953 1933 77 ak 7 watch repairing STILL AT YOUR SERVICE SERVI CE A J jensen has taken over the business of his father the late joseph J jensen 2 blocks east of the Commer commercial cW bank banic UTAH CLEANED A JV ja F have your clothes cleaned for the black hawk encampment hats cleaned and blocked our better cleaning methods give new nev life to the fabric and our dry ste steam pressing lasts longer ideal cleaners ODORLESS CLEANING phone 65 M 7 I 1 L jac F 11 aph 10 RK S hot shots hots of thle the year aa AM V flip oft W ekno 40 ap ieving IS BELIEVING jap IN LIE v inu conte abw see S the gay parade of 98 hit T GD J 0 b 4 cheer the fashion perfection of these new and charming frocks stripes and such unusual ones dots big and little prints that flatter and plain sheers with the most daring color contrasts there are little capeless cape lets and capelet sleeves and jackets ready to make this your smartest season I 1 light and dark colors sports and street T haenn ey coc b |