OCR Text |
Show S!&tis!'; compiled by the Salt Lake City Chamber 0f Ccannerce show that about 4 2 per cent of the rpace ri - ' in the rational advertising advertis-ing campaign conducted by that organization. or-ganization. ih!n year wa3 devoted to the state as a whole. Inquiries received by the chamber of commerce briween April 17 and July 10 in rnponse to the advr'!3 ing totaled 23. 807, and a tabulation of these shews that approximately 80 per cent sought additional Information Infor-mation on the state's scenic attractions, attrac-tions, 10 per cent on mining and new business opportunities, 5 Par cent on agriculture and 5 per cent nrncM-aneous. nrncM-aneous. Each inquiry , is answered ivithin three hours of its receipt, iccci diin.g to chamber official-. Indicative of the growing infarct J hroughout the nation in Salt Lake j ity a.id Utah, stimulated by the i.iTional advertising, is a feature art-ir.l0 art-ir.l0 appearing in the August number of System magazine, dealing with the campaign which recognizea as ne of tlie outstanding community idvertizing cimpaign of the year. |