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Show NTS THAT ME OFTEN OVERLOOKED Advertising in The Sun that suggests nnd induces better, more Bern and more comfortable living among citizens of Price and tern Utah is not only a marked advantage to the advertiser B public, but also benefits the state or the nation. This is a fct frequently overlooked. Little is achieved by most men without urging. He has to be Bstantly urged to do the very things that are of greatest benefit Bsclf nn(1 fam,Iv 8Ucn ns Joining a church, a lodge or taking B insurance. B't is the same with buying the comforts of life. They have to Lold to most men and women afterwards they are glad they Bght them. And the easiest way to sell them Is through adver- flh ThH function of advertising, to encourage the masses to' Blier livinfr, is a function that is of great importance to the im-B?- l''or whnt ,8 our "h'Bhcr "tnndard of living" in this country Br- ' not just this? B Advertising in The Sun is of benefit to the community from K psychological standpoint as well as from othur practical Bulpoints. Advertising is one of the live wires of civilization. |