Pleasant Grove Review | 1954-04-16 | Page 4 | Texaco Company Announced New Gasoline

Texaco Company Announces New Gasoline New Work, April 5 The Texas Company announced today an entirely en-tirely new gasoline which for the first time materially reduces engine en-gine wear and in addition, offers greater economy of operation than any other fuel now on the market. Augustus C. Long, Texaco president, presi-dent, disclosed that the new premium prem-ium gasoline incorporates an exclusive, ex-clusive, all-petroleum catalytic compound termed "Petrox." This development, he said, is the result of Texaco research extending over a period of 20 years and involving the expenditure of millions of dollars. dol-lars. C. B. Barrett, vice president in charge of sales for Texaco, revealed reveal-ed that the new Texaco Sky Chief supercharged with Petrox is now being delivered to the more than 40,000 Texaco dealers thru-out thru-out the United States. "This great new fuel," he asserted, as-serted, "has been developed to meet the needs of today's high compression engines. It incorporates incorpor-ates all the advantages of today's best fuels but also does away with all the adverse effects which have been experienced with certain cer-tain new compounds and additives." addi-tives." Texaco's new Sky Chief offers outstanding benefits to the American Amer-ican motorist, whether a single-car single-car owner or a fleet operator, he added. For the first time, the car used can be assured of maximum power, minimum engine wear and unprecedented operating economy.