| Show Program Makes Billionth Adolph Coors Company's aluminum collection program topped a historic milestone this week with announcement that the billionth can has been recovered for PRELIMINARY reports from the regional brewery's distributors in 11 western states show that approximately pounds of aluminum-equivalent to containers at an average 24 cans per pound-have been turned in since inception for the cash-for-cans program in a lot or cans to be rescued from the litter and solid waste said William president of the America's fourth we take aim on the next ALL COORS distributors pay a dime a pound for aluminum Coors or any other August with about 15 per cent of the brewery's distributors still to totaled January through August aluminum recovery amounted tn 77 per cent ahead of the pounds the public turned in during the first eight months of last POUNDAGE Coors officials don't tell the whole For the first eight months of the brewery recorded a 33 per cent rate of return in its cash-for-cans That compares with a 22 per cent return rate for the same period last The figures refer to the amount of aluminum which Coors buys back in a given period of expressed as a percentage of the amount of aluminum the company puts into the marketplace during that During summer the return rate on aluminum empties has been approximately cans-per CASH PAYOUT since the program's beginning approximates Much of that brewery spokesmen has been paid out to civic and youth groups to help underwrite a wide variety of community |
