Show advertising boss bess the president of an advertising agency is the most burdened being in the organization the atmosphere is keyed to the presidents personality and character A sound levelheaded president whom everyone can respect one human enough to okay a loan to a little stenographer momentarily hard pressed a president who stands by his employees when there is a misunderstanding one who knows that the success of the agency does not depend upon othe ithe executives he hires but upon the humbler people who roll up their sleeves and pitch in to do their level best here is the president whom agency principals should seek once the president of a great agency stopped a conference to remove e a package of cigarettes from an executives shirt pocket it was a thin summer shirt which revealed the cigarettes as a brand competitive to the one advertised by the agency according to legend he threw the offending pack out of the window and presented the executive with a pack of the clients cigarettes ar ettes after that the agency people carried their favorite brands concealed within the outer wrappings of a clients package |