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Show ii July i A JWi . j "FASHIONS J. 'jj or the Smart Woman S4 . 5 i 5257 PARIS SPONSORS SHORT . t SLEEVES The short sleeve is another of this season's fashions for which women might well be grateful, for it is as comfortable as it is distfliguulied. The box-pleated frock shown above, with its feminine frill-edged vestce, has pleated sections added to its short sleeves. .' i ' The short-sleeved frock f flat crepe at the right is distinguished by the diagonal seaming of its inserted waist section and circular skirt flares. Dainty shirred petal-frills of organdie or-gandie are used to soften the Moused Ixxlice and to form cuffs on the short sleeves. First Model : Pictorial Printed Pattern Pat-tern No, 5325. Sizes 14 to 42. SO cents. Second Model : Pictorial Printed Pattern To. 52S7. Sizes 12 to 40, 50 cents. S Fashions for the Smart Woman A A ROMANTIC THROWBACK The ruffles and the puff sleeves that the nineteenth century found so gently romantic have become once more firmly entrenched in the affections affec-tions of the twentieth. The delightful frock above outlines its shirred, divided hip-yoke with small double ruffles, creating a picturesque peplum effect, while a circular skirt flares out below. be-low. Of course the sleeves are puffed. Pastel sl-nde:,- pa'e blue, dusty pink or a light periwinkle would best express its romantic quality; qual-ity; flat crepe, organdie, dolled Swiss, net, or lawn would be charming in their respective fashions. Pictorial Printed Pattrre No. 5298 Sues 12 to ?0. 45 rents. IKmEABIJLIITY Economy (Boo IPemfoiiimance TBB NEW rOBD TUDOR SEDAN YOU are buying proved performance consumption, low yearly deprecia when you buy a Ford. You know it tion, and low cost of up-keep. has been built for many thousands They have found, as you will find, of milea of satisfactory, economical that the Ford embodies every feature service. .. you want or need in a motorcar at Letters from users in every part an unusually low price, of the world show the value of NEW LOw FORD PRICES the sound design of the car, good rj, $435 materials and accuracy in manu Phaeton .......... 440 factoring. You sense a feeling of Tudor Sedan "495 . ..".1 ' 1 Coupe ....... 495 sincere pride in the oft-repeated 525 phrase -"Let me tell you what my d Luxe Coupe 545 new Ford did." Threo-wtndow Fordor Slan .... 600 . . Convertible Cabriolet ...... 625 Further tribute to the sturdiness, . , . De Luxe Fnaclon ....... reliability and general all-round per- De Luxe Sedan ........ 640 formance of the new Ford is shown To" Sedan 660 In the rroeated and crowins nur- (All priei f. o. b. DmtoU, plut flight mnd de-in de-in tne repeatea ana growing pur- Bumper, tpar, M(ra) cu(.; chases by government bureaus, by police departments, and by large ' iimiium. ' industrial companies which keep careful day-by-day cost records. In most cases, the new Ford has been ASK FOR A DEMONSTRATION chosen only after exhaustive tests NOT very far from wherever yon are is a covering speed and power, safety, Ford dealer who wUl be glad to give you comfort, ease of control, oil and gas a demonstration ride in the new Ford. FOIIU MOTOIl COMPANY ...... g l ,a- ' N -'..Sj - THESE 64 WORDS BACK UP our claims rfn n t Drain your crsnkesse. Refill with iJ J I C A. C New Vico. Then drive 1000 miles, maintaining the oil level With New aa mm as m m Vico snd if yoo find that yon have IV II fmm J ff I not had better performance from IjvVll I "9 uf lfr your car, with less consumption of U v'l II " " Vl , oil than has been the case with I XI 1 V V any other oil of similar body you II I V have ever used, your dealer will : FEATURES C. -I - . , . Try this remarkable new oil that is sold with a r money-back guarantee. New . Vico, the result long and intensive researches the year's most ( important contribution to your motoring pleasure pleas-ure and economy. Briefly, here are the improved features of New Vico: 1 Higher flash-point means LESS OIL CONSUMPTION CON-SUMPTION and greater protection to your motor, because New VlcoSTANDS UP UNDER - HEAT. . . . . , ;..,r' - ... 2. Lower carbon content means LESS ENGINE k WEAR. ' 3. Lower cold-test means IMMEDIATE LUBRI- . CATION In all weather. 4. Improved "oxidation test" means HIGHEST : DEGREE OF OILINESS. " : 2 Get New Vico, for the most perfect lubrication ; that science has yet been able to devpp. v ... ' . , yp ' ' '' Manufactured and Quaranteed by Utah. Oil Refining'Co.,SaIt Lake City |