| Show DO YOU EXPECT FROM YOU PAPER what do you expect from rom your newspaper well you expect more f from roni your newspaper than you do I 1 rom any other person or institution to which you pay the sum ot of a year you expect your newspaper to give you all the news tor for 51 ca 1 weeks why you pay for it but you expect your newspaper to 10 take lake the lend lead in advocating changes tor for the betterment ot of the concu nt afy you expect your newspaper to expose graft in public affairs to tn forestall it by publishing accounts counts of 0 all public monys mon moir ys yi lent you expect your newspaper to tain ft a high standard san dard of 0 moral 10 it supporting orline it tl lAng lne that are ugilt and fhlug i that avo ab wrong ou on expect your newspaper to t maintain a high standard ot of enter prise devoting column after column to propaganda supporting the band the baseball team community celebrations boy scouts high school athletics school programs homo home talent plays and dozens of p other causes and events you expect your uewEl paper to build up confidence in your home financial institutions Institution st and protect home investors from making investments of surplus funds warning against take fake salesmen and other financial lancial i pirates you expect your newspaper to combat the peddler nuisance you expect your newspaper to es tafel aih h friendly contact with ithe lural readers so as to induce them to make your town their town you expect your kour newspaper to gio notice of all public meetings public lublic observances conventions etc you expect your newspaper to urge support of poor relief benefits library drives red dross clious drives christmas seal drives legion and auxiliary drives poppy sales forget me not sales have a heart drives etc you expect our newspaper to publish church notices church programs club news farm bureau information demonstration unit news market news weather news bring you the market reports and cover all doings of 0 the many semipublic semi public organizations you expect your newspaper to support every meritorious organization effort tor for the cites good land cand you expect all this tor for a year no it cant be done for or that the r ifancy noy y you 0 U as a PRY pay f or thi this p paper a p er covers less than one fourth the cost ot of publishing the paper the other three fourths must be paid by advertisers since the advertisers pay a large share of oc the expense of oc your newspaper dont you think you owe them the duty to patron I 1 izo them whenever they otte offe you equal equale or better values 3 than non ad verti sers and you sir air Af merchant erchant doal you think that in view of 0 the many services which the performs peri i for or which the new newspaper de rives no nio compensation but wh which ch mean more business and more profits to you the newspaper deserves your advertising and printing business make your community newa paper your advertising and printing medium and you help build up tip tho the community send your advertising dollar away from home and you do lust just what you want others to do to whom you look tor for your business it la Is just as important that the advertising dollar remains in the community as it Is for or the grocery dollar and the cloth ing dollar and the rest ot of the commodity dollars that make your town prosperous to remain at home springfield minn Nl inn advance press |