Show Reports Progress In InJune InJune InJune June Deduction Drive With milk production In Utah ap approaching ap- ap approaching last years year's records contributions contributions to fo the American Dairy Associations Association's fund for advertising merchandising and andI research are coming in ahead of ex expectations ex- ex expectations expectations I A. A J. J Morris managing director director director tor of the Utah Dairy Federation re reported re- re reI reported ported today I The Tho funds Tor or the A. A D D. A. A The A. A. A The Voice of the Dairy Farmer Farmer are are collect collect- collected ed by deductions made from the dairy farmers' farmers milk and cream checks at their plants so the amounts collected for A. A A D. D A depend in part art upon the volume of or milk produced during the June deduc- deduc deduction tion periods Mr Morris explained Dairy al y farmers of Utah have shown their determination d to secure and ex extend ex- ex extend tend the markets for tor the milk and milk I eX-I I products they produce by their support J I of the A. A D. D A. A program Mr Morris said sad I The money they contribute this month will be bo used throughout the next I twelve months to advertise their pro pro- products products products ducts to consumers to conduct a public I relations program in the Interests of the entire dairy Industry to foster new merchandising Ideas to increase sales at retail stores and to further research In I colleges and universities from coast to coast that is uncovering unco new v facts about dairy foods loads that will mean greater health benefits to consumers and sounder mar mar- markets markets markets for farmers The American Dairy Association is a a. profit non organization supported by dairy farmers in the 30 38 states producing I IGO 60 GO per cent of Americas America's milk mUk and de- de dedicated dedicated I to increasing the welfare of the dairy farmer and his dairy Industry I I Farmer contributions In June amount i ito to only 70 cents for each Utah dairy I farmer yet they finance a year around i program of benefit to tho one out of or 15 I American families whoso whose Income depend I upon tho output of the dairy dalry cow i iThe I IThe The dairy farmers of Utah are ore affil affil- atC t with the American Amerl an Dairy Dalry j i tion through the Utah Dairy D Federation of which Merrill N. N Warnick is president and George B. B B Caine Calno is secretary I |