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Show Clever Tricks of Hotel Trade struct ed to shout Important names In tbe lobby and dining rooms even if the owners of those names are In Europe. Eu-rope. All these tricks help. 1 Every big metropolitan hotel faces bankruptcy Its first year. Teople are skittish about going to a new one, no matter bow fine It is, until some one breaks the Ice. Fortunate Is the bos ; telry which can attract a few notables ! under Its roof soon after It opens for business. That Is why free board and . lodging frequently are offered certain celebrities who may he bought off that way. Once It Is noised around that people of Importance are putting np at a hotel the herd follows. Then, of course, continued prosperity depends upon service standards maintained. The management always tries to create cre-ate a prosperous air around a Dew hotel. One trick Is to turn on the lights at dusk In every outside room. Employees circulate around raising and lowering shades to give an sir of bustle and life. Page boys are In |