Show Wool Growers Must Face dace Other Material Competition National and local attention Is centered cantered on the wool Indus try with the recent US U.S. De Dc of Agriculture announcement an an- of a 2780 five tive payment to wool ers era for each received from the sale of shorn wool County Agent L. L S. S Rogers points out that producers may benefit from the payment but for the sake of their business they must place more sis on better preparation of their wool to enhance Its vat val ue MARKETING 1 specialists at Utah State University emphasize size that wool must compete wise quality and wise price it if U. U Is to maintain a competitive position with synthetics They stress that wools wool's competitive position Is jeopardIzed by fail we ure to exercise good management management manage manage- ment In preparation Remember that costs of processing wool are arc partially determined by the amount of foreign material in It such as manure hay leaves seeds burrs bum paint etc If the price plus cost of processing wool Is greater than that of synthetics tics many textile mills equipped to handle either will shift to synthetics syn syn- Dr Morris 11 Taylor extension marketing specialist said TilE extension special Isis and county agents are lag Ing wool producers as a group to develop a reputation for lor out standing quality A program to improve the wool clip Is a ajob ajob job for producers market agencies wool pools dealers wool S a o 0 r a 8 equipment manufacturers na onal state and local wool grower organizations general farm organizations U U. S. S Department Department De- De of Agriculture state colleges and experiment stations sta sta- lions county agents vocational vocation vocation- al agriculture teachers fairs and shows Responsibility of each of these groups is outlined in a brochure available on request through each county extension office orrice and the National Wool Growers office orrice in Salt Lake City TilE TIIE COUNTY agent noted that over a quarter of a million mil mil- lion pounds of wool are are produced pro pro- annually in Davis Coun- Coun ty |