Show DEMAND FOR NEW IDEAS Lee Lao Shubert the ll elder el or of the tho two brothers In the tho theatrical pro producing producing world sa says s In an article re recently contributed hy by him for or publication cation There re I 1 nothing In alt all m my work as a producIng manager which so interests mo me UN as tho ho starch search for or new Ideas and nothing gives me more morl pleasure when I discover a dramatic work apparently Inspired with some new thought than to give gle the author the assistance of every technical do de under the control or of our firm Orm Ormo so o that lint his play ma may be Jc offered to the public In tho form and manner best calculated to obtain judicious ap the tho last Imil few years c the thc Amerl Ameri American can public has haM much more cosmopolitan nail Its judgment of theatrical the tho 1 works worl s more discrIminating and more mOIo liberal Every time I discover a apIece apiece pIece with some somo essentially new pur purpose purpose pose and am able to produce It with thu tho rl right hl and the right equipment equip equipment ment throughout I feel eel that I have something for or ortho Clio tho cause of a advancement In time tho great AmerIcan cities there lEI is isso so 80 to a public for Cor ever every sort or of play tragic humorous ps or i bordering on th the melodramatic There Therefore Therefore fore It does docs not so 10 much matter In what direction the new Idea seems to tend If f only It Is trul truly virile and sin sincere cero cere s sI J I am always ready to venture much on a play which seems to me to con con contain tain an original themo anti and will wll e even n I overlook deficiencies believing In ing that the thc Inspiration of new nets thought mend real ambition wilt will reach over oer the footlights farther arther than a superior piece or of technical work worle founded on tIme worn thoughts and treated wiLh sith the skill of the expert hack hackI I can am us as anxious to help develop authors au thors as a authors doubtless are arc to be This is IN not altruism but sound busIness sense paving time the ay for future futuro productions |