| Show synthetic chemicals provide perfume ingredients that the american pub public lic each year spends some for toilet goods at retail attests their importance to the chemical manufacturing fac turing industries which su supply aply many of the materials used in their production these include a great arra array F of floral aromatic oils and fixatives fixa fika tives for perfumes quantities of alcohols especially ethyl proal and isopropyl for face lotions and many another going into tonics deodorants facial creams and such to enhance the appearance of the average american perfumes and toilet waters sell in an amount of a year to the public and different facial creams about face powders rouges talc and so on are worth in annual retail volume and shaving preparations about other divisions are hair tonics lotions and shampoos lip sticks and pomades po mades nail and hand preparations 15 1 bath preparations and deodorants eye eyelash and eyebrow preparations and miscellaneous ja A most interesting phase of chemical ingenuity has been the development of synthetic substitutes for the natural floral oils fixatives fixa tives and such going into this big business of beautification not long ago 25 tons of violets were necessary to produce one ounce of natural oil but today the violet odor is produced synthetically A ton of roses was needed for 10 ounces of natural rose oil but now this ingredient is produced chemically the odors of lilac lily of the valley and other flowers are now duplicated synthetically synthetic aUy A pride of chemical research is synthetic musk which historically was derived from a gland of the male musk deer in mountainous western china demand boosted the cost of natural musk to a pound musk is a valued fixative in perfumes which is to say it has that property of holding the aroma in the perfume instead of escaping into air synthetic musk is now produced in great volume alcohols are supplied in very large volumes as solvents for the substances giving sundry lotions their color aroma and effect when applied to the skin the alcohols quickly evaporate |
