Show e eLl veSto C D situation sit t w los angeles may 5 despite the tragic economic conditions which are being faced by farmers and stock men it must be admitted that the low prices tor for which farm products must be sold are forcing men to use their heads to a greater extent than usual even under exiting circum stances there are some stockmen stoc kmen and farmers ahro are making money these people have decided within their own minds to beat the depression they have whittled away at production costs have developed new and better products and have found new outlets A recent study completed by the university of california extension service showed that in certain groups of farmers and dairymen operating under almost identical conditions there was a wide variation in returns through good business practice and close attention to details it was found that in one community a few dairymen made a substantial profit on each cow whereas other dairymen lost money the same situation was found to be true with orchard ests poultry men and general tanners farmers in almost every instance it will be found that the man who is producing top quality products has the best chance to make money certainly this is true in the cattle business day after day on the livestock markets it Is ia noteworthy that the better quality cattle are the first to be sold and are in the best demand naturally at a premium over the plainer quality cattle many cattle feeders in the southwest during the past season made money on their operations usually these were people who paid close attention to purchase ot of their feeder stock and who gave personal and expert supervision over the care and feeding of the stock one of the largest chain stores in the west Is at present conducting an advertising campaign to create a demand in their stores tor for good quality meats competition is so terrific among the stores that are selling at cut prices that there is little profit to be made in such sales on the other hand this great retail organization has found that it is possible to sell good meats at a reasonable profit no matter how much of any product that the farmer or merchant is able to sell if there is no profit energy and mone yare wasted this store is after the trade that is willing to pay a fair price tor for a quality product people have learned that value is the real thing to be sought rather than the lowest price leo rowley kowley and graham quate of garrison were business visitors in town tuesday |