Show They Deserve Notice r The consumer has man many lems And so has hos the retail mer mer- chant The draft has taken thousands of store workers and others have left their jobs for the big pay offered offered offered of of- by war industries It is in increasingly increasingly increasingly in- in difficult to obtain new equipment and to keep old equipment equipment equipment equip equip- ment in repair especially that of a mechanical nature The price of practically everything the retailer sells is frozen and in many In Instances Instances instances In- In stances the ceiling price allows little little lit lit- tle or no profit Its It's a tough job to keep his shelves filled as more and more brands brands and products go off ocr the market In the face of all this the merchant merchant merchant mer mer- chant is doing a remarkable job Long before the OP OPA A retail merchandIsing merchandising merchandising mer mer- went to work on a voluntary voluntary voluntary vol vol- inflation anti program of its own Stores of all kinds and sizes increased efficiency reduced overhead overhead overhead over over- head and cut already modest profits profits profits prof prof- its in order to keep prices in I check While many factors encouraged encouraged encouraged aged Inflation which brought about government price control retail merchandising was not one of them Today retail merchants whether independent or chain are doing an almost superhuman job in supplying supplying supplying supply supply- ing their customers and their com com- Their efforts deserve notice no no- tice and tice-and and commendation |