OCR Text |
Show "' ' m 11 1 I Ono of tho most notnhle faots con nccted with a country newspaper of today iu tho large Increase in the amount of ndvertieine of looal buei nePB houses Tho chango has tnken plooe gradually, and has boon marked especially during tbo pint yonr or so. It h highly slgnlfloant and an Inquiry as to tho causo of it ia of groat groflt, not only to thoso in tho uenspapor buslnoRs, but to ovory business man and oitlzon of our town as well. The change, lu brief, means that local merchants havn' found it uoafseary to call attention to their goods bconueo of tbo ImmeuBo competition tboy f tee thn moat deadly olomont of which is that from the great stores of tbo largo cltleB. Tboso great establishments advortiso their wares most lavishly, and the metropolian newspaper whloh contain their advertisements nro distributed dis-tributed ovor the aouutry, some one paper of whloh enters every home. Tho result is that these mttropolltin establishments have built up an lm menso mall trade. In our town and iudoed In most of tbo towns hereabouts, here-abouts, thoro is uo ouossion for this uut-of town buying. The duty of oltl-zous oltl-zous lu tho matter Is plain, and whero otbnr things aro equal support should bo given local dealers. Our merohauts havo InvoBtod their capital, hnvo erected erect-ed building, whloh nro tho pride of tho oity, nud have established oon-corns oon-corns which aro almot-t motrnpolitlau iu ohnraoter They have built up our littlo city, nud It Is ruly a fair return re-turn that they have tbo olty's trade, to turu trade othorwlao, even In the lino of Biunll pnrchiiceti rhloh aro grout iu tho aggregate, ia to Invito tbo deolluo of property values iu oui town. |