Show MATRIMONIAL ADVERTISING i I 1 l suppose sighed tho the Bachelor gazing gaz gaz- az- az lug ing doubtfully at the Widows Widow's new tube tubo frock and an heliotrope poke bonnet lionnet lion hon net let a as they started for 01 a stroll that theres thero 8 a reason realon for It It 4 For what Mr lr lr inquired the Hie Widow stealing a 0 surreptitious glance at her tout ensemble In tho the shop window A uA plausible excuse explained time the Bachelor for a It pretty woman soman to get herself UI up like a walking advertisement advertise advertise- meat ment of oC a new breakfast food tood or a fruit canned poster poster poster-or-an or an exclamation i tion point Of Os course retorted the tho Widow x turning from her reflection with a self solf- busl- busl satisfied smile Its a n matter of or ness of advertising ad Youve You've got gOl to put yourself on the market properly and mal make e a n catchy catch display If tr you ou want 1 IT attention from men now now- w to attract an any I ada s 's Its It's the advertising nd that makes the be beauty uty or the breal breakfast fast food tood Jar lar Men lUen dont don't know what they want Youve You've got ot to catch the e CJ eO eYes e G with witha ltha Yes Interrupted tim the Bachelor have havo to put lilt It dont don't a groan kroan but you OU out Making yourself look Jook like Uko a n Corn Jinks poster or a a. billboard t I tender Isn't likely to arouse a mans man's emotions Iu In fn tho the I emotions emotions' broke L. L Tender 4 t Widow I Men Ien h haven't ent any S. S emotions nn any Jon longer er Their r ten tender er and f tender emotions were all canned bottled in vinegar twenty years ago k attest attest- What wo we want Is s their tender lions and amid the only only wo way to get those fad tad on 1 popular a r Is hi to make yourself by judicious aderI adver- adver account account bY f. f your our own c I get a it reputation reputation- First you ou And then you try to keep it it put pUtI 1 in tho tile Bachelor I To live up to it corrected the tile for Cor or wit or Widow A reputation 4 or money Is much more style beauty or t dont don't Men Ien the thc r real al thing thinS useful than t. t imitation the tilIng thins front from know tho the real S I to lovo 10 or a n woman l j j when it ft comes create the thela wouldn't TiO Troy of Helen o dowdy dowdy dow- dow k hit and a n. i slightest stir III In a passe la Nesbit Thaw Evelyn Evon J. J it d dy frock beside T in the tup latest poach I u and baskets Gillian What hat mon want is II not a the t thrill t violet but tho the latest V f I modest sensation A looking good V newest more offers of mar- mar I t r murderess receives the tho average woman in private 5 tinge than of or the mas- mas mechanism ft Tho The V life Ute vate yate down and youve you've has line run heart and shake 1 it into action startle got ol to works It on only J j it out of its lethar lethargy V when it gets a a. Jar jur heart sl sighed the V V womans woman's V But a automatically Its It's t Bachelor works affair that novel never V perpetual motion off ocr H. H and can cant can't t bo be rung 4 of or order eus out started gets it gets going J. J or stopped the thc nice sweet girls at look Just the tho interS Inter Inter- V V ignoring V V pursued tho the Widow Ido and saveS save'S save home S 1 who sit alt at their last years year's ears t i. i S 'S their the money mone and prudent and amid modest and d t V hats and are I t V sensible tho Bachelor Interpolated 1 t i Ugh Ush r shudder l with a n In husband continued con con- t s j i a r. r And who never get calmly Its I ts t's S tIme the Widow that the bluff bluet V society throws a wears veal's who and aud Irl gM girl means V beyond her for tor an and lives arent aren't paid r frock Crock that arti- arti VV it Frond French and ond af affects an diamonds the husbands bus hus all artificial artH V i V that catches times In Inthe accent good god all tho the has hll marS mar mar- and always bands V V V tale ale the prince nowadays I fairy but V the maid V th the pauper for tor a n fairy 3 ned looking J. J i pauper is 15 to advertise IVi K S if V 1 every en Si and youve you've 01 O got as US one one one- yourself T o v t m to make 0 a fool tool m some your 4 Oh to got get ot or to get V you crowd 1 over 01 a coil collect of ot or i In iii the paper something odd orf or L. L lJ by doing doln r Ground round you f stop to look In a shop window Every en Everyman man who passes becomes suddenly l in interested in- in and swells tho the throng He lie thinks s it Jt must be worth seeing seeing seeing-It if other men thing it worth looking at A Aman man mall never ne has hns an any opinion concerning a woman until he On fads 8 out what other men think of her When hen ho lie takes her herout herout herout out it Is not because he ho admires herbut her but because other men admire her II Us doesn't want vant a soul mate but a n decoration decoration deco deco- ration for hi his dinner table and it doesn't matter In the tue least what a 0 woman Is but what she looks like and what she slit wears and and and- About your our fascinations and your popularity and antI your nose noso and and Is is it oil nil Just just advertising ad Mr Ir Tra Travers vcrs from other Because Im I'm Im I'm different I admire the real thing thins in a men I want her for tor what aho sho ho is is not woman soman for tor or what sll sho bO wears wearS wean and wh why here at nt the Annex Lots Lot's go In we are aro Mr 11 f Travers wove Weve ove Just had tea ravers I 1 know but but- nd Its It's not near nearly time for dinner of Of at course butAre butAre but but- but butU Are Arc you OU really hungry Not Vot ot exactly but but but therell there'll be dozens I we know In there thero and and and-and and I of or whit's whits what's whal's people the uso use of or wasting that hat and andI frock frock and all that sweetness on oa I that ihS air 1111 of Michigan avenue when the V M desert would be such a stunning decoration decora- decora I Vl ou table inside Como Come on and andI tion on at al a o t advertise ad me I |