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Show NON-ADVIRTIiflMTTIrTTIOlf Villiuin Wrigloy, Jr., Ulr own tho largest .office building in Chicago built ,w&SHBy mado in soiling chewing chew-ing gum nt five? cents a iiaoklpJK?9ys an exclumgc. Back in 1967, just fifteen year's I'agWjKmr as unknown. Thon ho began to advertisoWrigleyfifipfTho moro ho advortised, I tho grontor tho demand for hMillH of chewing gum, of' course. Soon ho began flpMranndrcds of .thousands of! dollars in advertising and flMMimilliony in feturn. To-' day he is among -tho wcnlt)ii(9jK in America but he is1 still advertising and still &elKaN(' gum. If Wfiglp can do this, well with n five-cent' AMnniid lots of competition, think what others can do with lHgtfon which is morcrirofit, and in a field thntsn't so crojiijjE Tlioro is a lesson in Wrigloy's exporionco for tho mKint to learn. And that is that no matter how small tbjgiit there's money in it if you soil enough of it. And theiMJjttst way to sqll enough of it is to advertise it. '' f'fll |