Show Big Advertising Campaign Set to Introduce New Oil OilA A new development de In the manufacture of motor oil is announced announced announced an an- by Utah Oil all Refining company In an all extensive sales promotion program beginning May 1 1 the company is announcIng announcing announcing ing the new product to tho the motoring mo public A J. series of or meetIngs meetings meetings meet meet- ings in all territories in Utah a and d Idaho is being conducted to explain the now product to salesmen salesmen sales sales- men and many forms Corms of or advertising adver or UsIng are being used to tell the public about It l The Tho product IS Iff known known wn as as' as new new- Vice VIco Motor oil oU developed by a process known as I the triple treated method This pro process ess Is distinguished by three new refining refining relining re re- re- re fining lining developments which eliminates dim elim mates wax reduces sludge and carbon arbon It is a a. per cent para- para fin oil A A. A G. G sales manager of the company compan with ers in Salt L Lake Lako ko City in announcing announcing announcing an an- the of the tha new oil states We had Intended Intend Intend- ed to introduce new Vico as a l postwar product but with th the age of automobiles bIles now eight and a n. half years ears and with slow war time driving lubricating lubricating cating hazards ar are are multiplied Therefore we wo believe that tho the thoI I life liCe Q of many moo motors rs can be lengthened and efficiency Increased increased increased in in- In- In creased by introducing this improved Improved Im im- proved pro oil at this time |