Show SALE BALM air OF WOOLEN GOODS NOW ON THE INCREASE ono one of the genuinely encouraging developments in tile the woolen goods field la Is to be found in current fashion reports the count rys authorities all thorl ties on styles in won ions wear point out that 1931 spring styles will seo sea a continued trend toward woolens and wor war pleda and particularly goods this news will be welcomed by members of the national wool marketing corporation which has endeavored to cooperate with wool manufacturers and others interested in broadening market demand for or wool the trend toward more wool in wear has been gathering gathea ing momentum the last two years just how far it will continue Is not known but woolen manufacturers have been giving considerable amount of study and research toward the development of fabrics capable of holding their own with tho the principal competitors in wear rayon and silk about ton ten years ago goods wore were a major factor lit in tho the woolen business then came tho the invasion byra by rayon on and silk tastes turned sharply toward lighter fabrics principally around 5 ounce weights demand for the type of woolen wear then majado dropped sharply the competition 0 of rayon and silk developed so BO constantly co that manufacturers rs of woolen lons wear vear nvere wore unable to moot meet jt the result was that many goods manufacturers rs shifted over to tile the mens wear ear field that branch of tile the industry Y soon soonwan was overcrowded during the last two years paris stylists sty lists havo have looked with favor upon the lighter fabrics which tile the woolen industry has perfected these fabrics have been moro mor P regulars reg at the ill blows which set standards for most of at the women of the world T the lie fashion experts also point to longer dresses as the prey prevailing a ailing style which will mean a few inches moro more cloth for each garment woolen mills featuring wear beai are now able to offer the ladles ladies tine fine the five and sl six ounce fabal 7 s with an occasional four ounce one which can call compete cOr lIVOtO with the finest garments garn ionta from froin rayon and silk the rising trend in woolen wear la is making itself apparent now judging from the progress of the largo eastern department stores taro s the possibilities of at these now new woolen bool en fabrics r C impresses them favorably aid nud they aro ar 0 being extensively promoted naturally aali y increase as 6 in th theirbee the inq iree of wool fo la id billbo villbo win be extremely beneficial b onali cial goods to nil all brai branches iches ot of the industry from grower to manufacturer manufacturer i |