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Show Castletons Given Retailer Award Continued from Page 2 things being equal, always give preference to your brand name manufacturer." "Repeat business is what we are all after manufacturers and retailers alike. It can only come from satisfied customers, and satisfied customers build better business, and for Castletons, better business means a continued with partnership brand names. Beginning April for two days, the award winning retailers, as of Brand Names members Foundations Retail Advisory Council, participated in the Foundations Annual Meetings. The theme of the meetings was "Freedom of Choice. Press conferences with the retail winners, retail Seminars exchang- ing promotional ideas, a Con- sumer Panel, a luncheon speaker and an unusual banquet with top entertainment were features of the two day celebration. Brand Names Foundation was formed in 1913 with the objec-- t i v e of maintaining and strengthening brand competition, the cornerstone of a free and efficient marketplace. In our society, with so much staked on brand identities, maintaining consistent quality and correctly anticipating consumers tastes and requirements is a philosophy on which our economy is based. B ' well-know- n The prettiest half of your wardrobe, for the crepe blouse is so dreamy soft, so deliciously feminine. Practical, too, for it's washable, drips dry. Left: Bow'd blouse in White, Pink, Blue, $10.00. Right: Freshly feminine style with important collar and cuffed sleeves. White, $12.00. . . . puts the liveliest look in fun fashions! 10-1- DuPont's y ' registered trademark for its polyester fiber. st v by T.ee MM If you're the kind who likes sharp, spritely separates . . . here they are! And who but White Stag could come up with such gay new separates, seaspray fresh and eager to put zing into your fun wardrobe! Right: Smashing bellow-legge- d Lido pants of cotton knit terry in blue & white stripes, $16.00. Midrifter top of blue cotton knit terry, $7.00. Left: Stag-Prejamaicas of polyester 8 " cotton in white or blue, $8 .00. Pert crewneck top of cotton knit terry ' in blue and white stripes, $1 1.00. All in sizes 8 to 16. 1 . |