| Show a new loaf that will change all your ideas of how good a can be! Our bakers were instructed to fprget all the old standards of bread quality and create an entirely new standard They were told to spare no expense but to produce a loaf thac would be definitely different from any other bread — different and better ! Is HERE So after months of study experimenting testing rejecting exand the new loaf was pronounced again perimenting and testing again Table Queen perfect We named it Royal grocer has it fresh within a few ready for you now-Yo- ur hours after it comes from the automatic Royal ovens Be among the first to try it Judge it as critically as you wish we believe you will say that Royal Table Queen is the finest bread you ever tasted Notice particularly these six distinctive features: Smooth Texture— The texture of Royal Table Queen reminds the most perfect loaf that your mother ever made You have of you missed that smooth texture in baker’s bread — but now we have recaptured it for you and you can depend on having that texture in every loaf of Royal Table Queen Bread Natural Wheat Flavor— The delicious flavor of Royal Table Queen is a signal to your appetite that this bread is brimming full of natural and healthful food value It’s a flavor that makes your entire meal taste better! It - — f s '"I" is ed A Larger Loaf of Better Bread One Pound and Four Ounces large loaves — —We have made Royal Table Queen in generously No chance of running short of One Pound and Four' Ounces bread— good fresh bread — if an ' unexpected guest drops in or if Jim’s appetite is bigger than usual! Itis real economy to buy this large loaf v Tender Crust— The- - golden brown crust of Royal Table Queen an irresistible invitation to your appetite It has the tenderness and sweet full flavor of freshly-toaste- d There are lots of extra" bread ' vitamins and extra delieiousness in this tender crust- is Natural White Color— You can tell just by looking at a slice of Royal Table Queen that it’s richer in healthful nutriment than or- dinary breads The white color is natural— nothing artificial or ' —- bleached about it - -- Better Toasting Qualities— It turns a beautiful golden brown evenly Its tempting flyor and aroma become gyen more tempting -- if possible and ’its texture is crisply soft and tender f " Royal Table Queen is truly a masterpiece of master bakers Every ingredient is selected with utmost care The mixing and baking are done by automatic machines that never vary As with all Royal products this bread is made under the most sanitary conditions at ’modern’ bakeries which have been acclaimed the finest plants of their kind in the intermountain region Royal makes no compromise with quality We give you the best that science and expert skill can produce of at So try Royal Table Queen Get a new idea of how good a loaf bread can really be Give yourself and your family a new pleasure meal time with this new and better bread Fresh Every Day at Your Qrocerfs t j Made by Royal ' Baking Company Salt Lake City i v and-Ogde- n 1 mtinctiva FEATURE? 1 Smooth Texture 2 Natural Wheat Flavor 3 A Larger Loaf— One Pound and Four Ounces f 4 Tender Crust 5 Natural White Color 6 Better Toasting Qualities i t and you can have it either Sliced or Unsliced J t |