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Show APRIL 1995 SNOWBOARDING DESIGN FOr By ADVERTISING eda naa 4 aT - BROCHURES Raga eer PRINT ADVERTISEMENTS POSTERS BOOKS - CATALOGS - SIGNAGE DESIGN PRODUCT IMAGING LICL CATT Tee 1790 BONANZA DR. SUITE 217: PARK CITY, UT The Boston Building #9 Exchange Place For Those Who Want Their Workplace To Be a Destination of Distinction omething’s happening out Sin USA Today surveys tell us it’s the fastest growing sport in the U.S. of A. Course, you can’t be too sure. It’s Grown Allen “Ops Titensor Absolutely not. Stop by one of the resorts that invite snowboarding and observe. Snowboarding classes are increasingly being filled with not allowed at three of the “Big Four” Utah = ski areas. Actually, Utah has the distinction of not allowing snowboarding at more ski areas than the rest of the country combined; reinforcing our state’s reputation for being out of step with the times. What the heck. What do those dummies at Vail, Sun _ Valley, Beaver Greelk or Whistler/Blackcomb know about running ski areas? * Suites Available Up to 8,000 Square Feet On a Single Floor * Boston Executive Suites - Secretarial Reception - Voice Mail -Fax-Word Processing Lowest Rates - Conference Room * On-Site Management/Maintenance * New Covered Parking Terrace Adjacent to Boston Building * Close to Fifth South On-Ramp + Within Walking Distance of New Court Complex + Immediate Proximity to Shops, Restaurants, Financial Institutions * The Boston Building has the Charm Of Downtown San Francisco and is Listed on the National Historic Register + The Boston Deli is Located in the Basement Breakfast, Lunch & Catering * AlphaGraphics Printshops of the Future, Located on Ground Floor + Full Service Leases Include all Amenities For Leasing Information Call 322-3120 Annabel Bentley For Advertising Information Call 801-649-8046 | The problem is that the sport of snowboarding gets confused with its participants. Snowboarding is simply, a really fun way to slide down the mountain. Many of the sport’s practitioners seem, at first blush, to be typical rebellious youth. Baggy clothes, unflattering hair dos and pierced body parts. (When your parents were hippies, the task of finding “shocking” appearance and behavior is challenging, indeed.) loser examination reveals riders who want to start the season sooner and finish it later than their skiing counterparts. They want to be the first on the chair on a powder morning, take the most menial of jobs to support their riding habit, anxiously await the newest design development in boards, boots or bindings, are divided opinion-wise on whether or not “it would be cool to be in the Olympics or if that would hurt the soul of their sport,” (Snowboarding is absolutely in the 2002 Olympics as a full medal sport — 1998 is still in question.) and are unflinchingly “stoked” whenever the lifts open — regardless of snow conditions. Sound familiar? It should, if you started alpine skiing in the ‘60s or ‘70s, skiing’s boom era. Is it just for the young? PAGE Radical, but grown up form. the age groups bracketing the stereotype teen-to-mid-twenty riders. A closer look reveals parents learning with their children. This is a change in what has become a pattern in skiing: multigenerational learning. Parents who learned an activity young from their parents, now teaching their children. This is a good pattern. It allows the proficient adult to pass on skills and knowledge from a secure and superior position that may last into the child’s teens, if you’re lucky; or even longer if you're Junior Bonous, Phil Jones or Stein. Unfortunately for us Baby Boomers, and other “grown ups,” snowboarding didn’t exist for our parents to learn and pass down to us. We can learn from our children, if they are patient enough, struggle through on our own, or take a lesson or two. I would really recommend the lessons. There is a well-founded rumor going around that learning to snowboard can be _ physically painful. I know that during my first season, I spent a fair share of time in the chiropractor’s office. I can 6 assure you that this part of learning the sport can be minimized or eliminated completely. If you have the luxury of picking your days to learn snowboarding — choose those with soft snow under foot. Freshly fallen powder, or warm weather induced slush are both effective — they both increase how quickly you learn and cushion your falls at the same time. eer of falls, one of the most effective methods for learning snowboarding involves using a bamboo pole held in a tight-rope-walker style for balance. The tip of the pole can be dragged lightly to the inside of the turn, to help with body position, balance and minimizing falls. A plus for older participants is the ability to lean on the pole when stopping, thereby circumventing the need to sit on the snow. Snowboarding is a_ terrific Grown up Allen Titensor. cross-trainer for alpine skiing. I’ve found my feel for carving and edge control on skis increase with time spent on my board. Better yet, my enthusiasm for wintertime has increased dramatically. I would encourage you, regardless of your age, to throw away your preconceived notions and look at snowboarding as simply a fun, efficient way to slide on snow. Allen Titensor is the director of Wolf Mountain Ski-Snowboard School Director— P.S.I.A. Certified Level II Snowboarding; P.S.1A. Certified Level III Alpine; P.S.1A. Intermountain President. @ |