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Show WHAT ARE THESE NINE REGIONS ANYWAY? Each of Utahs nine travel regions are divisions organized to promote tourist travel in Utah. The Regions were organized by local citizens and government officials with the help of the Utah Travel Council. Each one operates differently but theyre all funded the same way and they all have the same purpose. The funding comes from the transient room tax, a value added tax (like sales tax) paid by people who stay in motels. It varies from 1 V2 to depending on the county, but it can only be spent for one thing: travel promotion and development. multi-coun- ty 3, WHATEVER DO THEY DO? Each Region provides information to tourists in the form of brochures and other literature about their own special attractions and activities. Each Region does advertising in newspapers, on the radio and other media, and each Region has a tourist information center where people can stop and learn all about the part of Utah theyre visiting. The Regions also work closely with the Utah Travel Council to develop promotional programs and to maintain the four Port of Entry Visitors Centers that grace the State. AND WHERE DO Look I FIT IN? entity. And you live in one of them. If you're in Logan, that's Bridgerland. Ogden thats easy Great is the heart of the Golden Spike Empire. Salt Lake City Salt Lake Country. The ProvoPark City area is Mountainland and Vernal, well thats Dinosaurland, of course. West Central Utah comprises Panoramaland Price is Castle Country. Moab and Monticello are the core of Canyonlands, and St George is the capital" of Utahs Color Country. SO WHAT DOES ALL THIS AMOUNT TO? About $80 million a year in taxes for the State. Thats money you don't have to pay to run the State and thats only part of the revenue that tounst travel generates. Some of us think that tourism is Utahs number one industry. We all know that its Utahs Number One Fun Industry. AND SPEAKING OF FUN . . . Its about time we had some And thats where YOU come in. On the following pages youll get an introduction to all of Utahs nine Regions, because youre a tourist too. Whether you go down to St. George for some early spring sun and a Utahn on the golf or backpacking in the Uintas, you're our favorite person move exploring our State and having a great time doing it! again at the map. Each Region is a separate geographical or political 4, |
