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Show .REVIEW, August 19. 1965 WILL LUCAS! Salt "SO YOURE LOCKED III... Fun For Kids , Work For Some.. Salt Lake County Fair Strings Lake City's Most Talked About Morning , Maybe. 3ut in our experience that's more likely to be an attitude of mind on the investor's part than an actual fact of life. Take a look yourself at some of the typical situations in which a man is likely to say hes locked in. Basically there are three kinds: (1) The investor with a loss in some stock. (2) The investor with a short-terprofit. (3) The investor with a big long-terprofit. Here are some examples typical of each, together with our own appraisal of each situation: (1) Suppose you bought X stock at 50 six months ago. t hasnt performed the way you hoped it would. Now its at 45. You think it will come back and that your judgment will be vindicated. Maybe it will, but to our way of thinking the sensible question you ought to ask yourslTf is whether X stock at 45 is the best buy you can find in the market today. If it isnt, we think you ought to sell it, take the five point loss, which will reduce your income tax, and put your investment dollars in what does seem to you a better buy. (2) Now lets look at the situation that might confront you if you had a short-terprofit. Lets suppose you Y stock three months bought ago at 45 and happily it has moved up to 50. Youre tempted to go on holding that stock for another three months so that you won't have to pay the full income tax rate on your profit but might be able to settle for only half as much tax. Maybe thats smart and maybe it isn't. The answer depends on what tax rate would be if you took the profit your short-terand now whether the tax saving you might make by holding for another three months is worth the risk you are assuming of a possible drop in the value of the stock. If you can only hope to save a comparatively few dollars, obviously you are better off taking your profit now. A profit in hand is worth two in the future. RADIO m m PERSONALITY! Six to Ten A.M. WHY? KALL m .exciting radio RIBBON -- points out Ur Herbert Bahr, of 4716 Atwood Blvd Mrs Bahr won seven blue ribbons with this, her first entry to a fair The Bahr children have had enough of seeing it - they'd like a taste 91 A A Good School Doy A After Good Nights Sleep On Starts . m A FROM MATTRESS at CITY - TO - SCHOOL - SPECIAL BACK ORTHO-PEDI- C SPECIAL TWiM-BE- D TWO COMPLETE BEDS!! MATTRESS AND - MATTRESSES BOX SPRINGS - LEGS (3) Finally, n 2 COMPLETE u $ ONLY IM says Jeff Adams, 3, soo of Mr. and Mrs. Eldon Adams, 536 West 6400 South. A COWBOY Amiisseow gmirir ue SHOP SLEEP COTTONWOOD MALL (LOWER MALL) PHONE 278-523- m m HEADBOARDS BOX SPRINGS lets assume you have a truly substantial a stock that may havrf capital gain in Z stock I three value or four in times since you bought multiplied it years ago, yielding you a profit measured in thousands or tens of thousands of dollars. You dont want to pay jg J even the long-tercapital gains tax, so you just sit thert,Vi locked in." The only way you can avoid paying that Lf capital gains tax is to hold the stock until death, and evC. then there's the estate tax. Whether the capital gains tax on your profit would be greater or less than the estate tc is a problem that takes pretty careful calculation perhaps even consultation with an accountant or lawyer Then there's another problem or two: What about the possibility of a decline in the price of your stock? What M about the greater attractiveness of other investments thg' may not have realized their appreciation potential as fully as Z stock? As we said, maybe youre locked In but maybe youre not In any of these three typical situations. At least think these questions are worth some pretty serious consideration; and If you would like to know whsouf answer would beln your situation, fust ask'us. We will and its give you the most objective opinion we can yours for the asking. So before you simply accept the of being locked in, why not talk the situation over with us? Just come In, call, or write. long-ter- 7 1 . f Walter L. Roche, Manager IF JR 1 GALLON LLJJhT' BEVERAGE EACH BUCKET MERRILL LYNCH, PIERCE, INCtlm PENIMER a QMITH iiMMii no itnii Hutini itooi mhhoiitt 'hi nt ran iron WITH OF CHICKEN 129 South I WANT ONE - says Wally Riding, Jimmy Springham looks on AT son of Anthony Riding 5237 Raven Ave too iiimihi Milo St. Salt Lake City 64111.. ELgin . , ITHESE FOUR LOCATIONS ARTIC CIRCLE 4638 So. 33rd EAST 3918 HIGHLAND DR. S08 E. 7220 So. 6100 So. 9th E. I Take home a family treat V ! TICK S. ns 00 j AT BLOC. TRIBUNE L. V NOW for tho all different 3 o vH cr4 LJ V 19 u V) v 0 ' STATE FAIR 1 - 7 , 0 COLISEUM Mierren Berrett and Scott York, Jeff Jesperson, Woody Terry, and Chuck Murray, football specialists at Stevens and Brown fit Highland High, Skyline High and East High Schools 8.30 p.m. nightly FRIDAY, SEPT. 10 thru SEPT. 19 SUNDAY, MATINEES Sat. Sept. 11 Sun. Sept. 12 Wed. Sept. 15 FrL Sept. 17 Sat. Sept. 18 Sun. Sept. 19 Price 12 SB ARCTIC CIRCLE .Drive-In- s Hamburger - family Inc Wft Sept Tea IS A 5 2 30 5 00 5 00 1 Si 5 1 & 5 1 A S Fir A4m. St $4 bargain Only p.m. p.m. p.m. p.m. p.m. p.m. i p tt m. Riftfeid Sc Pareeet SI Arens 12 ?S and $2 BRANCH FRI Spj CHICK'N For Information Call 328-351- 1 MAIL ORDERS Ruled tn order of Send stamped tet addreued return emtelPe mu remote e to IT AH STATE FAIR Self Lake Cwt L tab ', iM. EVERYTHING FOR THE FOOTBALL PLAYER We specialize in large sizes in 5-1- itvtns 5 BKCLLWLSON-UUCCN- Fir the little leagues, rewn we carry everything from shoes to helmets SPORTS 1176 EAST 21st SOUTH IN SUGARHOUSE PHONE 487-772- 6 - M ftRJV i - |