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Show Home Sewing HymsLoudly Across Land Page 21—THE SUNDAY HFRALD,Provo. Utah Sunday,April 26, 1970 Charming Reception Fetes Mr. and Mrs. Craig Soffe Gardner, fashion. Theycarried tiny white sound of the sewing machine is H. Gardner, and Craig Ash music to the ears of the home Soffe, son of Mr. and Mrs. y, creating a $3 Wallace W. Soffe exchanged marriage vows April 17th in an garden baskets filled with pink roses, whité daisies, pink car- NEW YORK Janice Jean (UPI)—The daughter of Mr. and Mrs, Frank early ceremonyin the women are sewing today, Salt Lake LDS Temple. Rites producing at home two out of were performed by President five garments worn. The boom Henry D. Taylor. nations and baby breath. ‘The best man was the brother of the groom, Brent Soffe, and the ushers were Ken Coleman, Nate Chapel, and John Gardner, brother of the bride. Candy pink geraniums began with the arrival of the The couple was honored at a wrapped in the same voile as the sack dress in the early ‘6s, wedding breakfast at Log Haven bridesmaid outfits. White most JEANNETTE THOMPSON Jeannette ThompsonIs Sharon Marie French To Wed Douglas Wilson Clark Higley Engaged Plans for the marriage of elementaryeducation. She was a Jeannette Thompson and member of the National Honor Douglas Wilson, who will ex- Society and received state change wedding vows on May28 musical honors. She is also an in the Salt Lake LDS Temple, LDS Seminary graduate. Mr. were revealed at an an- Wilson, a graduate of Provo nouncement party at the HighSchool, is a junior majoring University Club in Salt Lake in broadcastingandis affiliated City. Mr. and Mrs. John B. with Samuel Hall Society, He Anderson were hosts. completed an LDS mission to Parents of the engaged pair Great Britain. are Mr. and Mrs. Grant Provowill be their home while Thompson of Inkom, Ida., and they complete school. Mr. and Mrs. Bil W. Wilson of Provo. A reception is planned at the Inkom LDS Wardhall on May 29 and un open house is also being arrangedin Provo June 4 in the Skyroom. Pre-auptial parties are also planned. Both the young people are Mr. and Mrs. William Dudley French of Orem announce the approaching marriage of their daugiter, Sharon Marie, to Clark A.Higley, a son of Mr. and Mrs. Walter Higley of Alpine. ‘The couple has selected May 15 for the marriage. A reception will be arranged that evening at the Orem First-24th LDS Ward hall. A graduate of Orem High School and LDS Seminary, Miss WORLD FASHIONS s a in in SAN FRANCISCO — There is Club Notes By Beta Sorosis Brigham Young University Thompson graduated Marsh Valley High School Arimo,Ida., and is majoring a computer, or at least the 2 nearest thing to it, for programming the swift electric changes in mens’ fashions. VALLEY CHAPTER, OES That’s the situation with swiftWill meet Tuesday at 8 p.m.at the Masonic Temple. Initiation. cara tuned-in designer land Meledandri, LAMDA TAU Heis credited with having the Will meet Monday at 8 p.m. influence today of any in with Mrs. Alma W. King, 1138 ‘nost «ls field on what well-dressed Briar. celebrities are wearing. Those AUM The annual Alumnae Tea will who utilize his talents include be held today at 2:30 p.m. at the New York’s Mayor John V. home of Becky Clark, 2195 N. Lindsay, Massachusetts’ 1220 East. All alumnaearein- Senator Edward Kennedy, actors Paul Newman and Lee vited. Marvin, Wall Street and inCOMITAS dustrial giants, Henry Fork II Will meet Monday at 8 p.m. and William Burden, and many with Mrs. Karl Tucker when ers, Mrs. George A. Bailif will Having launched the maxi present the program. coat with Napoleonic overtones To i — three years ago, and invented such continuing fashions as matching shirt and pants, and the jumpsuit worn in place of a waistcoat and trousers, Meledrandri how forcasts the return of interesting conservatism. Also, meticulous tailoring is seen as the prevading fashion look ofspring, 1970. Men’s clothes are becoming much more conservative and simple....but they will never be dull again. Men havelearned the value of planning and building an interesting, individual wardrobe - not just letting it accrue. The well-planned, welltailored gentleman of nowwill look for long-range clothes with shaped waistlines, close fit through the chest and armholes, high-built shoulders anda rising sleeve head. spokesmen following the ceremony, hosted Members of Beta Sorosis will hold an open session Wednesday at 3:30 p.m.at the Orem High School Little Theatre, when Mr. and Mrs. Fred Dixon Jr., will present the program. Mrs, G. Mack Christiansen is chairman of the day with Mrs. Maurice Baker, Mrs, Winston Crawford and Mrs. Leeman Bennett on the committee. fabric companies reported gains better than 30 per cent compared to eight to 10 per Last year, the total sewing industry volume rose about 20 per cent —to well over $3 billion. Fabric sales increased to more than $2 billion, sewing aids to more than $600 million and sewing machines to over $400 million. Aside frem the advent of the simplier fashion silhouette, what are the reasons behind this boom? Oneis the change in the image of the home seamstress. As Irwin Rothenberg,vice president of Weil and Schoenfield Fabrics, put it, “Several years ago the home seamstress was looked down on, but its entirely different now. The woman who sews way is regarded ascreative.” of her nead and intertwined with Mr. and Mrs, S.M, Goold dainty grosgrain ribbon. Her Wyoming; Mr, and Mrs, Vaughn bouquet was made of white roses C. Soffe, Murray; Dr. WH and stephanotus. Taylor, California. Attending the bride were her Grandparentsof the bride who sister in-law as matronof honor, attended were Mr. and Mrs. Mrs. Sherman Gardner, and Frank T. Gardner, Salt Lake Suzie Gardner, Nila Clegg, Jane City. Clark. They werein pant suits of light pink flowered voile. They 9 featured longfull sleeves caught in deep cuffs and a pink satin — MRS.CRAIG SOFFE (Janice Gardner) WIDE SELECTION OF bowwastied in an empire waist re Ne. KANEKALON WIGS «3, REG. °25-30 Sewing has becomethe “thing” to do, he said. Although there are not as ~ om ONLY 15 © many women sewing out of extreme necessity as in the past, economystill is a major factor. High prices and shoddy § ip in ready-t has caused many women to make their own clothes, saving 60 to 70 per cent cr more of the retail cost. With this saving, a woman finds she can also have a muchlarger wardrobe. George M. Stevens, marketing manager for Dritz-Scovill manufacturers of sewing aids, predicted nolet-up in the boom until ready-to-wear prices are “more in line with the prices. . of the ultimate consumer.” Sears Sy wrought-iron furniture gave the by the bridegroom's parents. A feeling of a garden, as well as reception in the Women’s the cart that centered the gift Cultural Hall was held that same tables which had geraniums on evening. The reception carried a them. garden theme. Prenuptial showers were Thebride designed and made given by Mrs, F. Byron Johnson, ber gown for the reception. She Mrs. Robert Nelson, Mrs, Grant chose a white crepe jumper type A. Fisher, Mrs. Willard C pant suit with a silk organza Nelson, Mrs. C.E. Peterson, blouse. The blouse had a high Mrs. Erie V. Boorman, Mrs, J neck line, and long full sleeves Robert Bullock, Mrs, Eugene J. gathered into wide lace cuffs. Faux, Mrs. Earl H. Pierce, Mrs ‘The outfit was covered with a J. Fred Ahlander, Mrs. C. Beck white heavydaisy lace tunicthat Clark. went clear to the flor in the Greeting at the door were of the industry. front and back. It was caught in wycles andaunts of the bride and The sewing industry exper- an empire waistline with groom, Mr. and Mrs. ienced a “tremendous in- grosgrainribbon. Her hair was Fowers, New York; Mr. A.J and crease” that year (1967), Bijur braided into a bun on both sides Mrs. Dwaine Houtz, Bountiful; said, adding that pattern and commercialart. Mr. Higley is a graduate of cent in previous years. Between 1963 id 1968, American Fork High School and nationSeminary and served in the gecording te 2 McC: Alaskan-Canadian LDS Mission. al piece goods sales survey, Heis currently attending UTC, fabric sales at retail increased majoring in business 95.6 per cen’ —from $900 million to $1.7 billion, notions 40 management, The couple plans to reside in per cent to $215 million. A the Provo-Orem area while he survey from Singer showed that sewing machinesales increased continues his studies. 70 per cent to $400 million. Being Planned In Men's Fashions attending school at French has attended Brigham Young University and Utah Technical College, majoring in Open Session Is Conservatism industry agreed. Although the sack came in and went out as a fad, its more refined offspring three to four years later —the shift —was accepted nationally and the overall easy look took hold of the fashion scene. “Fashions were simpler and the home seamstress discovered she could make a fairly sophisticated dress with little effort,” explained Herbert Bijur, president of the McCall Pattern Cc., one of the giants “Body So Lasting” Permanent wave specially conditioned for problem hair. Reg. $25 value, Including Shampoo and Set. ONLY $ 1 Zz jpTh MARY KAWAKAMI COLLEGE OF BEAUSY Wepractice what we teach — beauty West Center Street, Provo, Phone 3/3-5585 eh eto? Your Choice *69 Sears PERMA-PREST" Fabrics for Young Action Fashions Sprirgmode. , . the fun-for-all fab. ric you can wash and wear with noiron, tumble dry care. In a fresh bouquet of pretty prints or soiids, Polyester andcotton, 45 inches wide. prints and matching solids. 45 inches wide. 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