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Show .- . . , , ' . , , , - , , , , .,,, , , Z ;41.- -; Ill' 'Ira' tty, &toter 27, 1949 ' ' THE DESERET NEWS - . . 4 M ce 11.1Z E 4116. ail j) c-- . . , pAuw , (13 I.., i , -- aXilitzl i of; 6 gi GP - FOr ..) ..- 4i , ,.:;.:. - , . .:;:,, .:. ,, c., . T EE BETTER SUITS i ;' Reg. 39.95 to 175.00 ,2800 to i Reg. fir .... .. ... 11.95 v 125M NEW zephyr lek. 4.95 This Schoolgirl's dream tweed . . For social life, school and stars in her eyes. Trimmed will; leatherette dog cob belt. Soft Dol. Jar with znarchl. man sleeves and gently flared NOW 85c pr. NOW - EUSIISILK SCAIIFS 1 As Regulars 55c and - ' 39C pr. Specially purchased for zorrs Grut Anniversary event! 6 x 3 ribs, fancy rayons or cottons, spun and plain lisle& Short styles. 10 to 13. Selected irregulars of famous brand socks! MEN'S FURNISHINGS ... Milateen, sharkskin and checks. As. sorted colors. Misses and Women's I history-makin- skirt. Brown or Gray. Part wool, part rayon. Tweed. Sizes 9 to 15. TEENS' Second floor the heightof the season! Gabardine, nEll'S SOCKS Budget bounty of masculine attire. Handsome, broad shotddered, hand washable Sport Shirts tom. bine picked collars and pocket g flaps widt a price! Eleven bold-loo- k colors in Small, Medium iond Extra Large sizes. casual Paris-inspire- d. Tremendous savings on smart tat. at kred and dressmaker styles Reg. - MEN'S FURNISHINGS Street Floor Street Floor A Do some gift buying at "scoop prices." Luxurious silk as many designs and colors. - 2000' NIS: LADIES' 111011 STYLE SHOES Second Floor LIIIGEIIIE SPREE 25To off Up to II New Cotton pajamas in assorted Step in high style and deluxe comfort at a prints. Sizes 32 to 40. Reg: 3.50 Pr. . NOW . , low cost it's our birthday present to you. Choose from prize selections of nationally known makes. 219 LIISSES' SPORTSVIEAR. GOIEIG AT A I NOW deans robes 219 Choose from 5 smart styles. Tailored and dressy types. Short or long sleeves. White and colors. Sizes 32 to 38. Reg. 7.95 NOW , 298 N ow ss. cellent selection of styles in most wanted colors of the season. 89 Reg. to 13.95 pr. NOW ." pr. Second Floor SHOE SALON 0 n Nitley shoes in newest Fall colOis. and Sandals, Pumps, and Ties. styles GROUP inches from your fashion silhouette and so little in cash - 8.95 pt. NOW Reg. GROUP II! Casual shoes and Fall shoes Nylon elastic in a party array of colors and styles. panels. , Nude. Sizes 26 to 34. Reg. SPORTSWEAR NOW Second Floor 5 Ways To Buy At ZCMI Cash Charge IMMNINOISNONSWORIONMINt0114141MMMINVIMOMI ';Secona floor PLASTIC CUSHIONS STREET FLOOR SECOIID FLOOR BLOUSEITESI Rayon CERAMIC a n cl jersey in pastel or prints. Broken sizes. 119 2.21 NOW NECKWEAR.. Street Floor Reg. , 4 For comfort and color in your kitchen, slip these plastic cushions on your chairs. Wipes clean with a damp cloth. Backs to match only 49c ea. Red, Green or Blue. 32 to 38. Reg. 2.49. NOW NECKWEAR I 149 Reg. 39e pr. NOW Street Floor FOLDING UMBRELLAS! Folding umbrellas at this low Reg. price. Plaids and plains. NOTIONS... up to 9.98 yd. NOW PIECE GOODS - NOTIONS THIRD CHINA yd. Reg. 98c yd. 895 NOW PIECE GOODS Street Floor Sireet Floor FLOOR TABLE LAMPS! Exquisite ivory and floral lamps. Wide selection. 1 095 Reg. 16.95.NOW avs - NOW 1095 luxurious Pride of the hostess Irish linen double damask cloths. Hemmed, ready for use. Patterns: Satin Band, Pansy, Tiger Lily, Ma& guerite and Chrysanthemum. 70 x 88. White. Also: 13.95 70 x 106. Reg. 15.95 NOW 22 x 22 napkins. Reg. 12.95 doz. NOW 10.95 doz. , p. LINENS. Third Floor ' 4ne. U7-- Yu. 9 Second Floor Also: China table lamps. Reg. 18.50 and 24-5- 0. Now 12.95 and 15.95 LAMPS Third Floor 11 IMO Reg. 12.95 Second Floor RAYON TAFFETA! For for. mals and p.m. dresses. choose from 22 startling colors. HOSIERY ; Street Floor Second Floor anicolor choice. Fine Sizes 9 to 29cP 79c -- TRIMTIT ANKLETS! 10. 3 50 and 395 WOOL YARDAGE! Finest in woolen dress weights, virgin suits and coatings. Large pattern - Street Floor cotton in 'white only. BLOUSE HANGERS! Holds 4 Mouses in space, of 1. All metal. ORIGINALS! Rand decorated candy and pow. der boxes. In soft pastels. 4.00 and 5.00. Reg. Now GIFTS CO7TON TWISTERS! Smart cap sleeve cottOn sweater. Copper,' Tan, Black, Navy or White. Sizes Special KURSK 1.111E11 Mil Third Floor DOMESTICS WM Call Budget lor Purchase Certificates I 595 set Imagine! Beautiful rayon and cotton damask luncheon sets to brighten your holiday table at this low price. 3 patterns. Grey with Blue, Green with Grey, Shell with Grey. 52" x 59" cloth with 6 napkins. Also 52" x 68" size. Reg. 11.95 set.NOW 795 set 64" x 84" size with 8 napkins. Reg. 18.95 set NOW 11.95 set 425 Reg. 4.95. NOW Street Floor SHOES 800 FtF ;',.",",,,wonsto$wimowsemmr41,A!eor: FOUNDATIONS Reg. 9.95 set 389 pr. 4.95 pr. NOW a vvtz' 1 , to 18. 689 pr. , nowt Satin brocade front and back. , LUEICIIE011 SETS NEW ANGORA SWEATERS! Soft 25 short sleeve pullovers angora and 75 wool. Rave of the campus and office! Pink, Blue, Coral, Jade or White. Sizes 34 to 40. Complete sizes in every group Sat:Tact SMART SKIRTS! There's plenty of dash for little cash in this Birthday Special. Three New styles in wool jersey, tweed or iridescent tweed. Favorite colors. Sizes 10 Reg. up to 10.95. NOW LADIES' BUDGET SHOES 5 Now NOW12 8 9 pr. - NECKWEAR... Street Floor I 629 GROUP III! Guild Crest and other fa. mous quality shoes. All bed heights. Ex. Second Floor 1 All new. Choice of five styles. Variety of colon to match or contrast with suits and skirts. Sizes 10 to 18. Reg. up to 7.95. NOW tionally known makes of shoes in smart Fall styles. Best of fill colors. All heel heights represented. Suedes and leathers. Reg. 14.93 to 16.95 pr. IIEVI GIRDLES Reg. 14.50 250 WOOL JERSEY BLOUSES! 298 Famous manufacturers near and far heard of our Birthday Party! And blouses arrived dressy blouses ALL SPEsportsy blouses CIALLY PRICED! Batists, nylon jerseys, Lemberg, nylines and ray. on'. White and colors. Sizes 32 to 38. 549 1730 to 19.95 pr. NOV1489pn GROUP III Laird Schober and other ma. Rose. Size 12 to 20. Reg 3.98 Reg. 3.95 to 595 200 NEW RAYON BLOUSES! Reg. in Aqua or SENS BLOUSE NOW Custom:raft. Matrix and other high grade nationally known makes of shoes in high and medium heels. Black and wanted colors. Splendid selection. New Rsyoulmit gowns in assorted colors. Sizes 32 to 40. Reg. 3.50 SOH! New life! New color! And a whole new out. look on your separate wardrobe comes about when you buy just one of these BIRTHDAY SPECIALS! GROUP 1 NOTIONS 198 NECKWEAR... Street Floor BETTER SUITS - NOW . hcmchome coats, suits and furs scarfs 1 LINGERIE ;.98 rich and beautiful complement to Broken Sizes. New ....... . gOigtiOggi'$11.:0)...00;,-.-6.0-0'-.Sà.-161.:--',,- silinTs 399 , 1795 NOW ;... ,,,, SPORT TVIEED .....-,:,- i .111iivoilljoro:'.4gio-onPa.0.1(0.4Datt:0:;.:: . I ;i alRainth 431) , $ D A.. 6 , . , t D ,, ultitili..':';:;Bli':--,th.day'--:.1t.'gOö---':P:t6iàjl.- A N-- t ,. - - the Salt EAU City, , ave ave, Save! 7(AYI |
