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Show EVENING HERALD, TUESDAY. JANUAHV 4. 1927. PFwOVO 1 ? r fSoioi SirifSmM . . -.- . ... . . .;. . . . . ; . ... - - r:r. PAG2 P2i27 r? ''mm,. H I" . - ifl UZ4. JnlUUKD ' - i- -jt .... i , i group of comic artists and cartoonists at work in the Cleve land (0.) office of NEA Service, These men pilot members cf the Herald "fun f amily" through their comic page anticsevem A day. 1 iXJlA mSmi -- ,Wi ,VA tv . . Knots ' "By NEA." 'i&lr. . Do you know what those letters meant You may have- noticed them on the corners of photographs in this newspaper, or at the beginning of fiew stories.' Ever wondered what they referred to? f.( v -- You won't find that line 'hi'ny-'otUfcUtah county paper. It is the "by line" that can be' used only by newspapers that are members of the T NEA Service, Inc., as it has been Newspaper Enterprise Association ' ' ' ' more recently designated. Every paper has its own staff of reporters and photographers to cover all events in its own locality - The wire services, ic turn, furnish the news V from distant cities. NEA Service 1hat supplies photographs from near organizatior and distant, points, feature stories that are off the beaten track, special , sports articles, comic strips and the like. t ' It is a newspaper feature concern, the largest in the world, with' more than 800 newspapers as clients. With its main office at Cleveland, 0.; with branch offices in New York, Washington, Chicago, San JPrancisco and London, and with bureaus, correspondents and photographers in scores of cities in America Europe. and the Far EastNEA sends out a mass of material dairy to help its mem g, in- -' ber papers present their readers with features ' minute. formative and v NEA'S activities are many and varied. When there is a hurricane in world in series St. a in China or a murder trial Dattie n yiorida, Louij, in Forts Worth, it uses the telephoto wires, airplanes;' fast mail trains and 'special couriers to furnish pictures to all of its cb'ent papers. v NEA also issues preparedness material to keep you posted in advance .exclusive photos 'and facts in antitlpatiwi of big news events, whether holiday celebrations, national elections, inaugurations, important legisla- tive events, championship contests or court trials, that are in the limelight. r A; A .v " i . . . . - "" the country. -- Bewlcs the u pictures and comic strips, NEAJierv,ice has a staff; of trained, reporters. They go all over the country, digging up the interesting and ' ' . the unusual in news. Then there is the sports department. .You've certainly enjoyed reading -- of American League empire;. Evans is NEA'S sports editor, and contributes each day a column aboUt 'baseball, football, boxing and'so on. He and his assistants cover all major and pictureHoft sporting events and f urnishr in addition,- - feature stories ' ' ' . various angles of athletics. i stories serial of makes NEA a Service there' fiction. is Then specialty ronstructed especiallyfor-TiewspapeTs- ; oFwidety known and'has'a'group authors writing exclusively fbr its' papers.- - "Broken Threads" by Clifford L. Webb and Ernest Lynn, now running in The Herald, is an NEA serial: Nor does this complete'the list of "NEA activitiesr"The pictorial strip', "The Romance of America," is done by two men on the NEA staff, and ind their parents in every part of the is followed by school children : An& United States. There are fashion articles and pictures from Paris you've seen a number of them' in The Herald.. . And now you have only a bird's-ey- e picture of what NEA' Service, is and what it does.-- It helps this newspaper and hundreds more, to:- give their readers pictures and stories that they gould not- get otherwise; to days brighter brighten their columns with humor and fun that make the for many millions of people. i' ! 1 Allen Sumner ..'New Featurw I .V.1 I ' ' ' -j WIPP "is-th- ' r, Billy-Evanvam- ( - that"are-entertainin- up-to-t- he r - . norttnse sounder, tvXi.r.iv.rTX,, iu-- - - .c.:;:::-::':':'- ; - "."''". "" GETTING YOU THE NEWS That's the t t i way newspaper "reporters and corre- spondents llork together w n h u uny- thing of importance happens anywhere on earth. And al ways in tht xroiit ranks sre'r .. and cameramen representing NEA Service. A world series game in St. Louis, a sensational trial in Los Angeles, a general strike in England, a daring expedition to Africa, trouble in Mexico it makes no difference. NEA will, have men on the scene to record it for millions rtf American readers. At its' major bureau point3 the-report- ers - ANY PLACE ' T i V"t - 'V ' '' v", ',Ji tJrV, '; . in the United 'States and the; nearest abroad NEA maintains staff men go into men ready to go anywhere, at a e t i o n 'Inany time, on assignments. At stantly. ,i other points it fi&s its correEvery day spondents, both photograph- -' every jand ers and reporters, who . can night, too be depended on to get verbal t h e b e NEA and pictorial records of any"men,'scatter- thing that takes place in their ' ed from, New districts. Elaborate preparations are York to Ma- niln arm rpaHv to get new of the world for ANY TIME your information and amuse- iip&v a wwwwvwvwvMiAMMMWMMvvwwMAMMm ih'-- - ' x m - ' J ,F..-:-:-'- :::::: - , v.v. I ''VMilt)P' wr-r.r-SS-V- V A -- V aT WW V M,r,iBdnfr.PiitchCTly ttronnerV.'T - ment . ; , , i t.MMMMMW f.-- ' . - you could withdraw the X stick? ' made for any event that can be figured on in advance. Whe hT something unfpre- c e u ariaea ' , .... " , NeW-Yorfi- - . " . - Did you ever pout a stick into an ant hill and see the busy little workers come swarming to the spot almost before - '- T . 1. . M - T-- , V. t '- iLy . ":''7 'ymmLmsm. ' ' ., i. 1- In between tfmessNEA sends out other pictures,-topictures of peo-, all. theon world of J'rom of parts ,alL conceivable; ple events, pictures v " " ' '7 subjects;.. But the photographs constitute only a part of its work. i "Of course you have laughed with Salesman $am, Wash Tubbs, Out Our Way, Boots, Mom'n Pop, Major Hoople and the rest of the Evening IIefad'" family of comics. They come from NEA Service. It has a staff of skilled artists and cartoonists wh make these comic strips' for papers all ovef - '' V . If Ais. ,1'r - ' " . - m K u - .ak ij ii ... ii. i - - i ill v- - - - r. "' -- |