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Show ISHOPPER'Sl CORNER By DOROTHY BARCLAY COTTON TO COTTON DO you cotton to cotton? Do you think cotton, like the last rose of summer, is a thing of the happy past? Cheer, lady, cheer, for now you can do yourself a favor, give yourself a break and dress your self and your fam- I A ' I ily ln cotton aI1 ' . : : ; year round. . MAIN. Ks rifiht there for jTn,riT you your store Is STRtST filling up with fall FEATURE a n d winter-weight cottons. And now's the time to buy 'em, either ready-made, or for your own home-made clothes, for yourself, your-self, your children, yea even for that man in your life. Military needs at present are appropriating ap-propriating only about 10 per cent of the cotton supply, nothing to the quota during World War II. With possibly increasing demands for the military, cotton for civilian use, of course, will shrink in quantity so buy now while you can. Not only does cotton save yot money just compare the price oi a wool dress with a corduroy foi a test but think of the cleaning expense ex-pense you save, and the time, when you can launder your fall and win-ter win-ter clothes as easily as those sum mer things. Broadcloth, velveteen and cordu-roy cordu-roy are the leading ladies In this fall and winter cotton drama. Dart colored broadcloth, highlighted bj pique collar and cuff-treatment, makes an ever-serviceable dress for high school girl, club woman, house wife or career miss. Velvet een, either solid color, or in the new prints, is glamorous and prac tical ln any combination. And corduroy that's what it real ly means, of the king. Used foi years for casual and sports wear this rich material lends itself ideal ly to tailored dresses, suits, jack ets, and Jumpers, worn with crtej cotton blouses. You'll find a wide variety of these new cotton fabrics on your store shelves, and many dresses, jackets, even suits, hanging temptingly on display. New weaves, colorful strip-lngs, strip-lngs, checks, plaids, even cotton tweeds, are all in the picture for fall and winter. MOTHER'S PRAYER Cotton for the children's clothes is the complete answer to a mother's moth-er's prayer. A recent survey proved that a majority of mothers prefer cotton for seven out of ten items of children's clothing. This survey covered such items as winter baby shirts, crib blankets, girl's winter bathrobes and one-piece dresses, boys' knitted and woven school shirts and pants, and snowsuits for all. As a matter of record, cotton was the only material these women had ever heard of for these basic items. And why do most mothers prefer cotton to other fibers? Because it costs less to begin with, costs nothing noth-ing but a little time to launder, and lasts and lasts and lasts. So buy your cotton, either made up, or for your own home making! |