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Show CONTINENTAL CONTINCNTAI . AGAINPROVES AGAINPROVES AGAIN AGAINPROVES PROVES ITS Irs FAITHIN FAITHIN FAITH FAITHIN IN NEWSPAPER NEnSPAPCR ADS ADSPoncT ADSPonc'f Ponc-T Ponc T Ponc1 Ponc'f Poncf ' ' - City , Okia OJ.Ja OJJa OLin . Feb 24- 24 24During 24During 24-During 24 During - - During 1936 Continental 011 Oil 011Company OilCompany OilCompany Company will spend nearly 75 75per 75per 75per per cent of its total COl1S.lmel COl1Slmel cons.imei consimei COl1S.lmeladvel cons.imeiadveitising consjrneiadvertising . . advel adveitising tlsing ' ippropriation 1ppropriation 'ipproprlation ipproprlation ' for fornewspapel fornewspapei fornewspapel newspapel newspapei spice sP'1ce sP1ce sp-zce sp zce ' - it was an- an announced anflounced an announced - WesleyI nounced flounced here teday t1cday tcday by Wesley I Nunn Ntmn advertising advertismg managei managel manageiNunn managelNunn Nunn also stated that The TheTlmesIndepcndent TheTimesIndependent TheTimes-Independent TheTimes Independent Tlmes-Indepcndent Tlmes Indepcndent Times-Independent Times Independent - - has been beenselected beenselected beenselected selected to carry Conoco adver ndver- ndver adver- ndverhsmg advertising advertising - - tising hsmg this veir ye1.r ye1r ye'ir yeir . ' and that his hiscompany hiscompany hiscompany company has h'lS hlS . ' again agam approved of ofthe ofthe ofthe the lirgest l'ngest lngest l'trgest ltrgest ' ' sales promctlon promotion promotionbudget promctlonbudget budget in its history historya historyOcntinental a ' Continental Ontmental Ocntinental : s f faith uth in III the thediVIdend thedividend thedividend diVIdend earning Po\\ Po power Poer \ er of ofnewspaper ofnewspaper ofnewspaper newspaper advertising is found found- founded founded founded - directlytraceable ed upon sales increases directly traceable to this medium ' saidNunn smd said smdNunn saidNunn Nunn 'Last Last ' ' Last year for example examplethere there was a mirkcd m'lrked mlrked nvirkcd ' improve Improve- Improvement improvement improvement - ment in company earnings , de despite despite dcspite spite excessive e\ceSS1\ e ceSS1 eceSS1e excessi'ie excessiie ' \ : \ ' e gasoline taxe taxes taxesand taxe.and taxeand , ' . and other adverse factors factcrs facters Salescf Sales Salescf Salesof cf of Concco Con'CCo Cozuxo ' Germ Processed ProcessedmotOl Processedniotoi Processedmotoi motOl niotoi oil 011 also reached an 3JI- 3JI 3JIhme au- au autime QI\-time QI time - \ - hme time highI highBusiness high I11gh high'Business 'Business Business Busmess I ' is definitely on the theUlcgl thelMcgi theuiegiade Ulcgl lMcgi ade And 'is is \ ' we e are confident confidentthat confidentthat confidentthat that aggressive aggrescive aggresive : " rewspapci l"eWspapel leWspapel rewspapei ad advertlsing advertising vertlsing vertising quility qu\hty qu hty qu'1ity qu1ity ' \ ' products and anda anda a high standard st.andard . cf of service erVlce wIll wIllmake willmake willmake make this the most , outstandmg outstanding outstandingear outstandingyear , ear in 111 our history 11lstery ' |