Show ICH SEES A Am ABIG BIG m fUTURE FOR INDUSTRY 15 IS Million Passenger i Cars and Trucks Pre- Pre Y fc dieted for 1925 Bhat ia is the potentially y of or the theA Ator A tor Yeb vehicle Pa bras r the passenger car reached il a zenith of ot Its Us meteoric career Jd d the motor truck truck has has It too thed a n stage where future pro- pro cllon will bo be principally a a. ro- ro cement of ot out worn equipment ITh travel and transport bur bureau au t i the B. B F. F Goodrich Rubber com com- t ay y yh after efter an exhaustive survey sunoY I t the h e possibilities of ot tho the motor thIele gives an emphatic noga- noga r. r e answer to these questions It th that t the Ule possibilities of tor transportation development r n re almost limitless The line The best Informed men o of the tho J Atry sa says the bureau are arc ire tried CrUd that there was an nn uns tat demand for more than 2000 20 4 n 1 cart care during 1919 1913 The t to SUpply this demand was ini- ini rily duo due to lack of or labor and Ind This ThIB demand was una un- un ted a at the end of ot the tho spring ron on of or 1 1920 20 despite heroic eff ef- ef f ita s In production extensive exi ox- ox x- x ion In finance and building on i f s part Ot or car ar and truck manu- manu j i Although production today is istl tl t motive emotive far greater than last year the Industry finds Itself Its abl able needs to ke keep JP abreast of Every iry Indication catlon points toward l motor nolor restoration registration in the ill is ted States Stales by 1925 InS o of double Present figure figure or or 1 serge RS r cars and trucks as a this prediction may Ur fir the Goodrich bureau says say f t at t it V Is based on a sound anal anal- anal anal- E s-of s ot the Pre present nt trend of or mo- mo needs and is not r rash h BUP statement blued biased motor fanatic Just a a. few y years oar ago says nays the tho rei rau Pessimists asserted that re would uld never b be a a- million In UM use throughout tho the a try They said Bald tho the auto craze i e ld soon dl die out out- Today Toda thery there ther I nearly y eight million cars in lly and the tho number ln All AU or of which proves u th thao that tha t r o fills fm roves a 0 definite k Ual noe need 1 and is 18 an es- es r to tho well being o ot of th the tho i The h passenger automobile Is no le h cons sores a as a Pleasure vc- vc t but Is he het d J being 6 recognized mor more Sf bf moro more era as s a n necessity It I IUri la is to Uri hrs say y that th the day daX when t tv sw v of Were Purchased entirely in fi the Pleasure and diversion lon ty r v i Il Would give haa has Passed paned Now ty y 1 aT are CUo v being Purchased ri tr Du Dua bui L a means of or transportation lr siness c missions and Bocon- Bocon tl as a pleasure a kIS the K g the next next t few rew years bureau there thero will b be increases In ln the thc number t u 1 i then In ln u use ule b both th in the solos i n the Country y The They will no not nol tt It fed nl to replace railroad he on n n but bUl to supplement It to our e at chief Problem of ot the rall rail t the V Present tho the bureau says nays Ih is movement of or freight rh v movement n 0 Kih the J terminals in tho the no- no O- O of or this problem lle lies the tho Continued d on poco paro 2 i I G GOODRICH ODRICH SEES Continued from pa page C I 1 greatest opportunity for tor Increasing the efficiency of oC transportation and It can cnn only bo solved by amore a amore amore more extended Use uso of oC the motor truck It Is la not at all Improbable that tho the railroads r will In the tho near future futuro become extensive Investors In motor trucks to Insure a constant constant con con- stant flow of oC shipments through the warehouses With tho the recent Increase In road building throughout tho country countr the use ule of oC motor trucks by farm- farm era haa has shown great gains There has hns been wen a tremendous growth In the number of oC rural motor ex express ex- ex press pre routes whose hose principal tonnage tonnage tonnage ton ton- nage consists of oC fresh fruh vegetables poultry dalr dairy products livestock H and fruit Although the tho rural motor motor motor mo mo- tor express is past tho the experimental tal tat stage It has boa not nol by any means moans attained Its full growth More lore and more of these thue routes will be established as the people become better botter acquainted with their vast valt possibilities No great reat stretch of the Imagination Is la required to picture pic plc ture every main market highway aa La well wen as thousands of auxiliary roads roada being used by one or more of ot these theae routes in fact this Is considered b by the automotive o In industry In- In oa as one on of ot Its Ita most promisIng promis promis- ing InK markets Taking everything Into consideration consideration consid consid- cration none nono but the tho most mOlt peasi- peasi I mestie will wUl say laY that the continued expansion of ot the tho motor vehicle is not assured aured Ita Its potentiality Is practically boundless |