| Show SPRECKELS ENTERS TIRE IE FIELD ON BIG SCALE Factory at San Diego Will Have Important Bearing on Industry The first pneumatic tire made west of ot Chicago was produced by the Savage Tire company early in the year 1912 at at its factory in San Diego Cal Recent developments developments developments devel devel- have Indicated that this company Is an Important factor In the the rubber in industry industry In- In I of 01 the United United- States State and within the last two years it has enjoyed such remarkable development that in spite of i the handicap of curtailed production I caused by the war and other difficulties the products that are being put out by this pioneer Western rubber company are recognized today among other tire manufacturers manufacturers manu manu- I as as for quality The first of ot this year a reorganization was effected whereby the Savage Tire company became known as the Spreckels Spreckel a Savage Sf further ei expansion Tire company and Yde development which permits that has long been n felt necessary John D. D Sprockets Spreckels e has t the controlling interest m in the new company and stands back of it with his vast resources He is particularly particularly interested in Ia its purpose of 01 making for the motoring public goods Qt cit proved merit and no expense time or effort Is being spared to build the finest fabric tire possible to produce EXPANSION IMPERATIVE Within a a. few tew short years the premier tire manufacturing concern of the Pacific Pa Pa- PaI I chic coast has succeeded in making Built to Excel tires known throughout I America and in many far of ot the world In Australia New Zealand the orient Spain and South America the products of ot this California are I most favorably known and the increasing demand of ot the foreign as well as domestic domestic domes dome tic markets has made an extensive program program program pro pro- gram of expansion imperative Immediate steps are being taken for a large increase In production Additional ground has been purchased and plans are I under way for the erection of new build build- ings Ings' and the Installation of ot new machinery machinery machin machin- bUild I I ery cry and facilities to take care of additional addItional addi addI- requirements during the coming season At present the largest and best I equipped as well as the first established rubber factory on cn the Pacific coast the new program of reorganization and de development deP deal development de- de P Will readily e permit t tf of f a per percent percent tt 2 f cent em ein I production u t to meet r the pressing demand for a strictly quality product LAST WORD IN QUALITY The chosen policy of the Spreckels Savage age Tire company is to make the best tire on the market and the methods employed the employed the selection of raw materials the skill of 01 the workmen and th the constant constant con COIl stant search for flaws reflect flaws reflect the purpose purI purpose pur pur- pose behind the making and h have ve been important factors In the tho production of 01 I Savage products In the D type tire the company has given the tire buying public publio the last word wordin in quality tire construction A thorough study of the requirements of the present day motorist resulted In the tho making of this new departure in tire construction It remained for a Western Vestern concern to tomake tomake make a tire that became the most startling startling startling star star- I offering on the tire in years A A. big oversize hand-built hand tire made b by most most- improved methods of the finest grades of raw materials and according to specifications found necessary to meet the needs of 05 the present day motorist this D type tire because of 01 its wonderful performance on the road has been Judged by many motorists as the best fabric tire on the the- American market It con con- conj j thins an extra ply of f fabric and a tread I that has become recognized as theder the wonder won won- i I der of the tire world won won-j I i MADE M DE ON METRIC BASIS In Iii addition to Its successful departure I from regular fields of tire construction in m the budding of a a. tire the Spreckels Savage Tire company is the leading manufacturer in the United States I making tires on a strict metric basis Its I I export department has made a careful study of ot proper packing protection careful and shipping and the result Is that a a. satisfactory satisfactory satis satis- factory tire reaches the buyer In a satisfactory satisfactory satisfactory satis satis- factory condition A characteristic feature that marks every step in the building of Savage tires Is the constant inspection through I which wilch the tire must pass The Tile most skilled and painstaking workmen ar are continually continually con con- continually on on the watch for even the most minute flaw and no tire tir is allowed to pass until It Is absolutely right I In addition to regular inner tubes which are made In Jn the same careful and skilled manner as their casings the I Spreckels Savage Tire company makes mak s what Is known as the tube It is made by a special patented process and possesses decided advantages over other Inner tubes The graphite contained in this tube preserves the rubber and eliminates friction It is positively guaranteed guaranteed guar guar- not to stick to the casing |