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Show mc:i contented, f ,S)J ,rr.:'-ri:imjiXitiattsl . . ' ' ,r -TwawJawrjXj -TaaaaaZlwwwjawaB I' Studebakr ' . fv , .v I , ' SpecialAUTour . ' L J" Before you buy any car, see the ! 'S-I':: !E B'A K E: R' ", ' , Studebaker presents it complete eteeW And the eame is true of the ' They, are facta that reflect the hon-" , 1 1" ' N Ene of. 1924 model,, announced a -electrical equipment, instruments, esty and integrity of the manufac- jl week agOi with the conviction that ; bearings, batteries, upholstery, finish- tnrer and its product just as they do ' j they will increase the prestige of the ing paints, tires and accessories used the truth of Studebaker advertising. ' I ' I name Studebaker which, for 71 years, in Studebaker cars. '. The pubUc has pkced its confidence i has stood for the best ia transporta- It is equally well known that in Studebaker by accepting these ' ; tion, quality and value of product. Studebaker, with $90,000,000 of ao- , facts,vsupported by 'the performance : Into these 1924 cars are built every , tual net assets, including $45,000,000 f of Studebaker cars in owners' use.-, proved feature in design that makes ' of-plant facilities, is unsurpassed in- That's why Studebaker safes for the . for the comfort, convenience and . ability and resources to manufacture past pixy eara han incnaaad pro . safety of passengers, and many re economically and give maximum in- . greaaxnfy ejach yaar and sales for finements that further enhance the trinsic value for a given price. the first six; months of 1923 of 81,880 value of a line 'of cart already highfy ' Produced under these favorable , cars broke all six mnnths' records., perfected. - . conditions, the 1924 Studebakers are Studebaker never cheapens qual- ". , It is common knowledge ia the distinctly the finest cars and greatest ity to meet competition. The name steel industry that Studebaker uses. . va!u!S Studebaker ever offered. ' Studebaker stands for satisfaction only the highest grades of the finest These are not careless statements. ' and service. 'I Power to satisfy the most exacting jowner : 1 j ; Mopm KSO PPICP3 t. o. b. tmctorr ' - ' ' ; . Bio-auc , , ; ; . " i fmm.. nr w. m .mtr. r. , i ir w ,m w p. r-fmm w. m w. r. ' ... j T . . t ' ' T t . I , tIMnlM). f f Itaw (V ) llrt tv,lm(lmi . 14 , . 1 . I fci--wmmmmmm f- . 1IrM1 I IX I . Tmwm Mm Tim Ql mink ill , . ' " , j I , 1OUTH STATS ! - ; - :nrrtT"T ALT LAKS CITY I, T II I S I S A S T U D E D A K E R 'Y E A R .Z a d -trors tl-aj especially when the average r il .s CT'-'frkls up a few fancy words and . ;' ".. 1 tL-t fjolie. Tor L- cir nce, U;h g-avity' sounded good until I sat ; ' x ' ' 1 to f it out and then I learned that the tr gravity cfcisoline, alone, didn't indicate any . " , '.Lrr starts, snpler pick-cp, greater power or: " 1 -9 r. ".cs per r .". on. In- fact, I was just a little ' ' ' , 1 ci ta I'd ever tiken the term seriously " j cr a let cf sL-ll rtarDs, for tlit matter. rT.va tlli zzi l:ov J.t me tt) the Conoco habit Crtt, " t". St.. zneeef dcnditle and uniform gasoline,1 ; d ;tD the ri;vd epeciTiCations and improved processes " 1 -l:r v.llch it is produced and, second, the plain I ::f-trJad fact that Lerever I traveled in these 1 i I diiat Lavs. to look far far. ths I cci.jcos'rx"' . t:. : cc:m:z::rrAL"cx co:.nAirr UCil 1 ll Cir,. n) " v ltHrki ctrlo Baa tt f1 -ti iiwto . fw kajc Vitmo. liUoa aad Manu ff 4 1 - - ' ' ' 'V ' ! ! r r . Cxaet 7Tf ore aremW aW aaes see) ffwea aaaaf .1 t I vw CaWaloi CarWinav JaraaajaWsMasbW j , hy afwrl scneru. -J j v.-... : . . . X |