Salt Lake Telegram | 1938-09-19 | Page 4 | [Untitled]

WASATCH I 2363 Office folk just naturally prefer Pembroke's office furniture T Tel ephone us for office supplies any kind and we will send the them right over 1 PEMBROKE'S 24 East Broadway I H CAR DESIGN SLATED FOR MAJOR SHIFT IN 39 I Io o 0 5 Noted N ted Designer Declares End of Current Style Cycle is s Now Overdue o 0 BY JOEL BARBER Five years ago two radically different schools of automobile design met headon head head- on in the market The public evinced 5 momentary interest and curiosity in the school then J b end blunt of streamlining swung over and approved the flying flying- wedge type of design The style cycle s set set in motion by this this' choice now appears to b be nearing completion Indeed the question really is IS if its end is not overdue for or while major s style yle shifts j S t cost hugely to accomplish they cost far less than not to sell cars in satisfactory volume Which car car car- ushers in the distinctive design that is to prevail during the next style cycle is of course enormously enormously enor enor- enormously enor- enor important since to that car will win accrue the advantages of setting the pattern for years to come It is perhaps too early to forecast but my ray advices from Michigan convince me that Buick pioneer mem member of the General Motors family will in 1939 be of the new automobile mode TIPI KEEP IN TOUCH WITH YOUR DUICK DEALER DEAtER t t. t 1 1 i G j t r.- r. i s s i f