Show How Buyers Meet Producers James W. W Young professor of advertising in the University of ot Chicago contributes to Good Housekeeping a timely article on the value of advert advertising ing He states that the growth of industry and business created a need for news of products and that advertising is a hir ly developed form of 01 commercial com corn mercial news His article is an answer to those who say advertising advertising advertis advertis- ing is a social waste His answer is that advertising as a speedy disseminator of ot commercial news has proved to be one of the best ways by which goods ma may be exchanged exchanged ex ex- changed as quickly as possible by which the producer may find others who want what he can produce pro pro- duce and by which buyers may find producers of ot what whit they want When goods and services are thus exchanged qui quickly kly we have what we call caU prosperity And when such exchange is sl slow w or sluggish we have depression The distributIon distribution distribution distri distri- of or goods which is the distribution distribution dis dis- dis of wealth is dependent on and must be pr preceded ceded by the district of news about goods goods- which is advertising |