Show r h t J I A A Touris is bean being eing ma made k b ba by 7 these s saleS 05 executives of the the Cont Continental ent l Oil co company pany w who o Prosper Fos e er 7 our 11 ty of that will mile mlle airplane f a arrived in In Salt Lake Friday on one leg a trip reach 31 3 1 states The the tt td motored motor d plane was piloted by Tip Schier and the Curtiss Robin inset by O. O M. M i Bounds manager of the company's aviation sales d department The insets show left to right ht Harry J. J Kennedy general sales manager Wesley I. I Nunn advertising manager O. O B. B Lloyd and P P. J. J Ryan as assistant assistant as- as general sales managers O. O M. M Bounds Bound and Frank Moore special sales representative t S rw a A k t r I of f Sales Executives of Oil Company Preach Gospel of Advertising During During- Visit to Salt Lake Party on Plane Trip Sales executives of the Continental Oil company making a prosperity airplane tour of or 31 states arrived In Salt Lake Friday morning to confer with local officials of the org tion The group traveling in two airplanes airplanes airplanes air air- planes landed at the municipal airport airport airport air air- port at p P. in rn Friday and were met b by J J. J T T. Strong manager of the company's Salt Lake sales divi division ion his Ws assistant Paul Hirth and other Included in the party are Harry J J. Kennedy Kenned general sales manager Wesley Vesley I. I Nunn advertising man manager er 0 O. O B B. B Lloyd and P. P J. J Ryan assistant assistant assistant assis assis- tant general sales managers Frank Moore special sales representatives 0 O. O M. M Bounds manager of aviation sales Tip Schier pilot and G G. G M M. McJunkin copilot We Vc realize Mr Kennedy said that business doesn't come to the merchant who cuts his advertising bUdget and then ex expects customers to beat a path to his door while he hc sits idly by The purpose of or the prosperity tour is to preach the gospel gospel gospel gos gos- pel of advertising and intelligent sales effort Advertising Is accepted universally universally universally uni uni- as a valuable sales aid under normal conditions and if it is an aid then it t certainly should be a vastly better one now Continental Oil company Is s one national advertiser that has not reduced re reduced reduced re- re its advertising budget for 1931 Rather we have Increased our appropriation appropriation ap- ap in the same measure that greater sales effort necessary to cope with l keener competitive conditions condition Mr Kennedy said that the company's company's company's com com- pany's sales in Utah have been satisfactory satisfactory satis satis- factory and are showing a gradual gain Volume of sales so far this year ear has exceeded the total for 1930 up to this time he pointed out Tho The party arrived here from Rock RockSprIngs RockSprings RockSprings Springs Wyo and will le leave ve ear early Monday for Provo Ogden and Idaho points The trip v will ill take about eight weeks officials s said id |