Salt Lake Telegram | 1930-02-16 | Page 33 | C. of C. Outlines 1930 Ad Campaign Many New Methods Will be Used

C. C Cof of C. C Outlines 1930 Ad Campaign CampaignE E 4 60 to Be Spent Board Decides I. I 4 Many New Methods 1 Will V Be Used Plans rans for tho the most extensive ad advertising advertising advertising ad- ad campaign in the history of or the chamber chambel of commerce were rere outlined by the tho budget committee at a meeting at the chamber of oC commerce Saturday Included In Inthe the ho groups represented at althe the meet- meet lug IlIg rig which allocated tho expenditure of or for 1930 vero tho of oC governors go the board of or trustees and tho the advertising and budget committees Inn l Many new methods of oC attracting tourists and Industries to Utah and educating the people of ot tho tue state slate as aso asto asto to o tho the advantages Utah has to offer of of- fer were outlined for tho year C 11 One of or the f features of oC the advertising adver campaign which ib JIS expected to o do much towards bringing additional addi addi- 1 visitors and residents to Utah will be ho tho the placing nf or traveling travel travel- Yellowstone InG HB representatives In park and ana Colorado The pair pall will inform tourists o of the scenic attractions attractions attractions and natural resources s of or U Utah th ThE They will also ahm distribute literature and work In cooperation with agencies agencies agen agen- cies des dealing with the handling of tourists TO PLACE BILLBOARDS An extensive educational campaign campaign cam cam- will vIlI be handled through local newspaper advertising and billboards to inform the residents of Salt Lako Lake and other sections of or U Utah as to excellent opportunities op Os- found within tho the borders borders bor bor- ders of oC tho the state Billboards f showing scenes ol of some somo of or the southern Utah parks will be placed in California Idaho Maho W Wyoming Nevada and anti Colorado to attract tra travelers to Utah A new line of or illustrated booklets booklets book book- lets Jets telling telling- of Utah mining licul ag turo tUto and manufacturing will be prepared for d distribution tion ADS ARE PLANNED Advertisements d will also bl bo placed In all an of lh the Iho lead leading InS InS' newspapers newspapers newspapers news news- papers magazines and periodicals with national circulations Funds also ero ero voted to continue continue continuo con con- the tho activities of the Industrial department In an nn effort cHort to interest new industries in ut establishing branches and factories in jn Salt Lake Tho The department will wilt lend its co cooperation cooperation cooperation co- co operation in building up tho the existIng existing existing exist exist- ing ing- industries E E. O. O Howard president of or the thc chamber of or commerce announced Saturday that Ben 1 F F. F Redman A. A C. C Ellis antI and J J. J C C. would serve as ag a committee to work with a committee from rom the Ogden chamber of commerce In building up p Utah In Industries In- In