Show w rE BACKS j 1 jW W WEST T TO Tn LEAD LEADIN m IN ELECTRiCITY President of General Elect Elec- Elec t ic Company Predicts I Rapid Development of Railroad Electrification FORMER ORMER WORKER AT 1 DAY WAGE N. N Y Industrial L Leader ader Will iVill Spend Several Days Daysi Jill i iii Salt Lake City on Western estem Inspection ion Trip Ions of ot electrified railroads more re common than the present am m roads are aro today and fuller of ot hydroelectric re resources re- re sources that will naturally follow occur simultaneously with fuller funer i le of ot irrigation and agri- agri resources are some of ot the tho Gerard Swope of ot New York City president of ot the General Elec- Elec company sees materializing for forb L b West within the tho next decade or tw twp two Mr Swope accompanied by Mrs Swope and his his his' secretary r reached ched Salt SaIt Lake this morning en r route from the tha Pacific coast to his IBe Be interested in your work and work hard at it is s s the only formula for success suc cess cs e s Mr Swope who Is considered o one e of the country's most phenomenal nal rises in the business world mows In the past twenty-five twenty or q thirty years he has risen from a helper in the Chicago shops of the G General Electrio Electric company at a wage of of 1 pe per aay ay to president of ot the which is deemed one of ot ofte the te 0 largest in the world C CALLS SUCCESS CYCLE I Opportunity is open to every- every b dy continued the man who though not large of ph physical i tr r has proved himself a a. giant in power and ability in his profession Success is not a single attainment l If It is more of ot a cycle There Thero is no end and no limit to attainments that at t may be added Referring to the possibility of electrification of railroads on a al l large rge scale Mr declared he believed ed such a move Inevitable It is best from an economical viewpoint More efficiency would woul be made Vlade possible When It is considered con con- hered that practically one-fourth one O of all 1111 tonnage hauled by railroads I 19 coal oal consumed by the railroads t themselves an idea of the proposition tl tion n may be obtained Mr ir Swope expressed the belief pat at electrical energy throughout e country would be developed apace with the demand created b by Increased I population increased agm agricultural ag ag- ag- ag j development and s m n of inhabited communities ands and s As agricultural devel- devel 0 ment expands and greater de- de and md nd for irrigation waters is creed creed cre- cre ed hydro electric power plants rough out the tho country will increase IncreaseD n D number Having completed an inspection rip p of ot the Eastern and nd Southern served by his company Jr r. r S Swope is now visiting branches p p. p a. a the Western Vestern territory and will later ater ter return to the tho Eastern territory here his headquarters are aro maint main main- t Ined Upon his arrival in Salt ke he was met by hy II D D. Randall district manager With headquarters Denver and Robert Miller local gORN IN MISSOURI Mr Swope was vas born in St. St Louis Louisin in 1187 1872 He lie went to public schools and id nd la later laber r to Massachusetts ito te of Technology graduating in 95 In 1893 he found it necessary o 0 i go to work and It is ie upon this Occasion that he ho Is s said ld to havo have became affiliated with the Electric c as ns a helpIn help help- In the Chicago shops at 1 1 a da day Two years later Swope was at al ork in the Chicago shops of ot the Western stern estern Electric company and the they ly y was better better 7 7 a day A year ter let he was transferred to the tho pow- pow department as a deer degner de- de gner er Two years more and he had hac haden en moved on to the tho sales depart depart- ent t For or he ho had proved himself e a kind of or a worker that gets Ings logs done done and and he was on his hisa a ay In ll 1899 he went vent to St. St Louis as Continued on pago page 4 SWOPE BACKS Continued d from page e 1 1 the sales representative of the Western and organized the office in that city establishing a a. branch and building up business so 80 successfully SUCcessfully successfully suc SUC- that in 1906 he was made assistant supervisor of branch houses and soon after won the title of ot general manager of power apparatus apparatus apparatus ap ap- business and moved to Chicago Chi Chi- cago MANAGES BRANCH Here Hera he had full charge of this important department Including manufacturing engineering and sales and ha he set himself to the de deI development development de- de of at power apparatus production production pro pro- I and sales to such good ef effect etI et- et I feet that it Jt soon became a a. serious competitor of ot the General Electric company In the power apparatus field and the G E opened negotiations negotiations I for tor the tho purchase of this part partI of ot the Western Electric business I Swope handled the deal for tor the Western Vestern Electric and made so good gooda I a 0 bargain that the General Electric company became exceedingly interested interested interI inter inter- I ested in him He remained with the Western Electric however and In 1908 became general sales manager of ot the company moving to New NewYork York City I In 1913 Mr Swope became a a. vice president and and director of the Western Western West West- II ern Electric compan company In charge of all aU commercial work worle In the United States and all aU the manufacturing and commercial work of the company outside of ot the United Stat States s. s This carried him to foreign lands and In 1917 while in Jn Japan he was decorated by the Japanese Emperor Emperor Emperor Em Em- with the Order of the Rising Sun In 1918 Mr Swope Joined the general gen gen- eral oral staff of the United States States- army and was appointed assistant director director tor of purchase storage and traffic where he served until some time after atter the armi armistice Uce and for tor which he was awarded the distinguished service medal by the president He also was made a a. chevalier of ot the legion of honor by the French gov gov- In 1919 he was appointed president of ot the International General Gen Gel eral Electric company a corporation corporation corpora corpora- tion organized to take over the export business and all the foreign interests of the General Electric company compan and he has served as chief executive of ot that company until his recent elevation ele to the presidency of ot the parent company CIVIC WORKER Through all this time Swope I has hag given generously of ot his time I and thought to civic and educational work Back in St. St I Louis he was acI active ac ac- ac- ac I tive Uve in the tho Civic league and chairman chairman chair chair- man of the local public health com COm- ml mission slon and particularly interested in playgrounds and he has continued to servo serve Jn many ways way He Ile has been a a. trustee of or the corporation ef of the Massachusetts Institute of Technology oS' oS ogy is a director of Greenwich House New York and a director ina In n a a. number of corporations an and 1 a member of or numerous numerous societies and nd clubs I In 1901 he married MIss Mary Dayton Darton Hill of ot New Brunswick N. N J. J The They have ha five children I EXPANSION NECESSARY Tho great opportunity before the they electrical Industry Mr Swope be be Neves Heves lies lien in the direction of or pro- pro expansion of the service which electricity is ie to render to mankind For only as this service i is broadened and Intensified and people become more and more universally uni dependent upon electricity in n their dully dally living can the people hope to win full recognition for tho the service which the Industry r renders a Qs as the gr greatest ate t modern modern- economic necessity of I lif life lIf Mr Swope will wil 1 1 be guest of ot honor honorat at tt a a. dinner to which about a dozen dOen of Salt Lake and out of town professional professional professional pro pro- and business men have been invited The dinner will be he given by Mr Miller r at tt the Alta All club He Intends to remain ren In Salt take Lake for a few tew days before going coins to Den Denver e h si 55 x 1 1 7 |