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Show modified form, ttlo same general plan is still working today, thirty years later. PENNEY STORE ANNIVERSARY Thursday, April 141'n will be the thirtieth aniversary of the founding of the J. C. Penney company, that being the date in 1902 when Mr. Penney opened the store in the mining town of Kemmerer, Wyoming, Wyo-ming, which ultimately became the mother store of an organization now covering every state in the union. i I Mr. Penney's original invested capital was $500, which, together with his unsecured note for $1500, bought for him a one-third interest in the one room shop operated under un-der the name "Golden Rule Store". The other two-thirds interest was owned by Johnson & Callahan with headquaraters in Evanston, Wyo. The plan of allowing store managers man-agers to acquire an interest in the stores they operated was a growing grow-ing one in the west at that time. It was largely due to the fact that there was little money. As a partner, a manager was likely to exert himself more than as an employee, and he also became responsible for his share of the operating expense of the store. Early soread was close to Kem- merer and was large in the states of Utah, Colorado and Idaho. In 1907, Mr. Penney acquired full ownership of three stores in the Johnson & Callahan group and immediately set his avowed plan of operation into effect. The plan was simple in its objects. ob-jects. It put the possibility of a store partnership before every male associate in the company The man who through his own ability could qualify got a store of his own. In |