Show I I CARE CAREIN IN CHOICE OF LUBRICANTS Gruelling Groening Grind Determines nes 0 Oil Values Values- r Monogram 1 Commended It is the long Iong- hard gruelling race raci that shows sho's the value of ot perfect cation Short bursts of or speed count for tor nothing as any automobile en engines engine will work for tor a few rew miles on pr practically cally an any kind of or lubricating oil oU This is how the sales sale manas manager i of or orthe the Intermountain Electric company recent recently defined the real test of of or lu lubricating lubricating lu- lu bric oil efficiency He reports rip that his sales forces are aro making an unusual effort to educate car owners to the Importance of or the right kind bind kindor of or lubrication We tie e are urging the use of or Monogram Monogram Mono tono- gram Iram oil oil oU because it is the most scientifically made of or an any kind now nOT nOTon on the Iho market mark t he hI went on to sa say It Is made mado from tram tho the best best grade of ot Pennsylvania Pennsyl vania anla crude oil obtainable Andau- Andau agree that oils made mado from Pennsylvania anla crude are superior in lu luI lubricating lubricating lu- lu value to all aU other oils yet et discovered ered Poor cylinder oil causes more more more- en- en sine en-sine Ine trouble than an any other one thing The value of or a car three years from now depends to a great extent upon tho the quality of ot tho the lubricants that the that the motorist is using today today- Hence we wesa sa say Monogram oil oU I Is tho the In cheapest obtainable against as rapid de depreciation de- de It has been amply proved that the tha use of or this scientific oil materially cuts down dOT upkeep bills and goes a long Ions longway longway way towards eliminating engine troubles trou trou- bles Before Detoro the subject of or lubrication had been as IS tun fully studied as n now lw It Jt was thou thought ht that an oil of ot high viscosity viscosity vis vis- gave better lubrication than n an anoil anoil oil of ot low viscosity irrespective of ot the tho conditions It had to meet Viscosity which is merely a measure measure measure meas meas- ure of or the thickness or flow low of or the me th e oil on should always Is var vary with the work ork Tho The most suitable oil under nil all circumstances is the thinnest oil oU that will stay In place and do th the J I work This rul rule governs verns nil all case se J taking Into consideration that for f tor r some Borne work oil of or higher viscosity Isco Is s needed than for tor other classes of or work wor and that tho the work to be bo accomplished l' l bed determines the most suitable viscosity of ot the oil to be used I It Is 19 s because Monogram oils Blew afros measure ure up to all these principles of ot eating cating efficiency that wo we can heartily recommend them |