OCR Text |
Show THE ,.- suMMir In This Issue. . . . - vsa Contest COUNTY Wi v 2B dEdiCATEd TO SERyiNQ SUMMIT COUNTy 50 Friday,, November 4, 1994 Coalvill,UT 84017 Volume 59 Number A Section 10 (mqes B Section 8 paqes Forty-tw- o Commissioners Hear Increased Budget Requests The Summit County Board of Commissioners heard several budget requests Monday. All of them substantially higher than last year s requests. Among the budget increases being sought is $40,000 in additional liability insurance expenses to cover all county b18sOther - requests are: $27,000 for county library personnel to maintain the county library facilities; a $115,000 increase to the Assessors office to cover reappraisal costs; a $128,000 increase for Planning and Zoning for new employees and to complete aung plans for North and South Summit; a $120,000 increase for personnel' for the Building Inspectors office; a $162,000 mcrease for personnel in the Sheriffs Department; a $68,000 increase for jail personnel; an additional $40,000 for a e shelter attendant in the Animal Control department; a $127,000 full-tim- increase for personnel in the Public Works department; and a $100,000 The Utah Pioneer Celebration .The Utah Pioneer Sesquicenten-nia- l early settlers. The Council will work closely .Celebration Coordinating Council seeks advice and recommendations from the public. On July 24, 1997, Utahns will celebrate the 150th anniversary of the arrival of the pioneers in the Salt Lake Valley. To mark that occasion,' the Utah Legislature created the Pioneer Sesqiiicentennial Council. .The Council exists to coordinate and promote a statewide celebration of the settlement of Utah recognizing the contributions of Native Americans, the Mormon pioneers of 1847, and subsequent with various organizations and agencies interested in celebrating 150 years of settlement in Utah. The Council does not have its own agenda, nor will if plan events independent of what other groups are doing. Its. role, instead, will be to help other organizations by sharing information, promoting planned events, and perhaps, making grants. A survey has been mailed to nearly. 450 state and local history and heritage organizations throughout Utah to determine what those increase to cover program costs in the health department. Other requests included $40,000 voters approve an $8.95 million bond for a new jail facility, Joanna Charnes gave thanks to the commissioners for the support they have shown the Arts Council in the past. She also requested the board continue with their funding, The council produces a newsletter for the Engineering Department for personnel and $15,000 for recreation help with the se Snyderville basin program. In the near future a hearing involving the department heads will be held concerning the increase of that helps teachers learn about workshops and classes available in general fund around the county to help students, with a projected and centralizes art efforts around the revenue increase of only $70,000. area, Substantial cuts have to be made," said Commissioner Gene the Acting upon Moser after hearing the requests. He recommendations of two added it is hard for the county to committees, the names of several project tax revenues for next year applicants from the county were because of tax protests this year. reviewed by the board for in other matters, Frank and consideration of the Youth Nadine Gilmore made a proposal to Recreation Directors position, donate 10 acres of land northwest of during an executive session. Park City for use as a site for the new county jail. The land is located Following the session, Mike near the intersection of S.R. 248 Grant was placed in charge of the north end youth recreation league and Highway 40. The board rtinnVt the Gilmores for their donation, but anJ Darwin Woolstenhulme was tabled the matter until after the named to head up the south end Nov. 8 election to see if county league. $870,000 expenditures, organizations have planned and to learn from them what they believe the Council can do to help them. The Council wants to hear from those not surveyed as well. It looks for suggestions from cities and towns, county governments, civic and service organizations; and professional associations. It is also interested in the plans of Boy Scout, Girl Scout, church, and similar groups, as well as family organizations, individuals and businesses. Information for the Council can be sent to The Spirit of Continued on Page 3A Colorado Tourism Conference: Irreversible Changes in Mountain Resort Communities MakeMine Medium-Rura- l, by Ken Kraus. (Part Two of a Series) From resorts to whole states! entire travel marketing schemes are being scuttled Rejection of traditional due to shifting travel patterns, changing recreational pursuits and downright inhospitable voters. Coloradans dismembered their state travel council last year', forcing clumps of counties and ski resorts into instant alliances in order to keep up visibility with the press and skiers on the slopes. Vail Valley resorts and businesses, for example, are pumping about $10 million a year into marketing (compared to the Utah Travel Councils entire budget of . our proposed Canyons of the Escalante national The concept evolved over efforts to break, a deadlock on a proposed eco-regio- n. wilderness designation. On the one hand, were increasingly concerned about the sustainability of the natural product On the other, were encouraging development locals can live with, if not thrive under Were also acknowledging the about $3.7 million). Tourism is increasingly being preceived as both a blessing and a curse in Colorado," says conference co-o- dorsed its underlying themes: ap- proaches to mass marketing " Heightened concern for quality of life Increased emphasis on preserving outdoor recreation locales Attracting and nurturing more appropriate tourism Mitigating the consequences of growth in resort communities Adding tourism management to tourism marketing Case in point, says Reeder, is if not producer Ralf Garrision, whose Denver-base- d firm helps guide mountain resorts dirough die minefields of change. ' Periodic tax referendums result in the reallocation of public funds away from tourism promotion. Jackson Hole, WY, voters will nal their intentions in November. Sometimes it nets down to a battle between the community and die resort, adds Garrison, each wjth a different agenda. But change is certain. You either react or you ' die.",. With a nod to Marketing 101, Idaho Havel Development Director Carl Wilgus plans to hire a marketeer next year to create collaborative ventures with national firms. In the advertistextbook its called p means real In it life, ing. getting more bang for your buck. ' Although unable to attend the Telluride conference, Utah Travel Council Director Dean Reeder en- Please limits'of growth among. our national parks, says heavily-v- isited Reeder: "Escalante would be neither a national park nor a wilderness, but some designation that expands our roster of destinations. The catchword for this still fuzzy unique-to-Ut- ah phenomenon (visitation is that ecotourism entails an obligation by marketeers and visitors Jo prevent degradation of the place visited), and its a flag waved intensely by former rocket scientist Malcolm Lillywhite, whose Telluride appearance was a blast from the future. Based in Evergreen (1), CO, Lillywhites firm contracts with whole countries to create compre. hensive, revenue - generating, environmentally - correct destinations. In Kenya, he integrated a wildlife adventure program with that nations effort to halt elephant poaching. In Tibet, he developed a parks protection program. In Madagascar, he built an elevated walkway in the rainforest for wildlife viewing. From Botswana to the Caribbean, inroads under hes made the banner of natural and historic low-impa- ct preservation. Now 'Lillywhite is tackling the U.S., or at least whole chucks of it. In the Four Corners region, the U.S. Forest Service has engaged him to the way this often-ploddi- re-inv- bureaucracy works and sometimes doesn't. Until says as accomplishment. Renewables and recyclables are critical to new marketing programs, too, he says. Lillywhites advice to resorts, destinations and travel companies: Dont resist the movement Be stewards of Summit County Dispatchers A group of very dedicated people are at the center of excitement at the Summit County Courthouse, 24 hours a day, seven days a week. e There are six dispatchers, four temporary fill-i- n members of the Utah Highway Patrol, and one UHP member, permanent part-tim- e who are working in the department at this time. Captain Linda Smith does an excellent job of seeing that things run smoothly. The area covered by the dispatchers include Morgan, Wasatch, and Summit County. Among agencies There are codes to be learned, areas memorized, and personnel to become acquainted with. It is great to know that there are such qualified people manning the controls, knowing if we need assistance, aid will be dispatched to us as soon as possible. I also found out that this group has an abundance of humor, which would certainly help them get through many ordeals. Thank you for the fine job you do, keep up the good work. the environment Be proactive in integrating the principles of sound, sustainable natural resource management into your product Here at home, the Utah Museum of Natural History and select Utah adventure outfitters Moab's Canyonlands Field Institute, for example already subscribe to Liliywhites vision of green tourism. How do you keep up with the trends? You do more consumer research, says Salt Lake adman Skip Branch, whose Harris & Love agency handles Park City and Hober-Kam- as Chariot Racing Starts The summer bent is over and now we are enjoying the fall and winter coolness. The excitement of chariot racing comes to mind. Its time to bring the horses in out of the field and get them ready to race. There will be a work day for the Heber-KamCutter and Chariot Racing Club at the Heber arena and race track on Nov. 12 at 1 p.m. All the new as members and the old Travel Council advertising. members, are Invited to The public Is Consumer-drive- n marketing is' participate. Invited to come watch. For. probably more important now than more information, call ever before." Indeed, Ph.D. Peter Yesawich, CEO of an international marketing Continued on Page 3A; Todd, 783-239- 6; or Val Craig, 783-22- 30 654-399- 6. s POOR COPY I is Tama Hixon. full-tim- recently, Lillywhite, the U.S. was a retailer of ecotorism. You bought an experience. Now its time to incorporate enviro-savv- y strategies into and sell intent as marketing plans well Left to right: Deb HirzeL Eric Goss, Jim Lewis and Deb Rockhill. Seated i V I, - .n, . |